Articles Tagged ‘mobile marketer’


Editorial calendar for 2017

February 9, 2017

Here is the 2017 editorial calendar for Mobile Commerce Daily with dates for events and webinars. Events in bold are organized by Mobile Commerce Daily and Mobile Marketer.

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Facebook cautiously tests ads on Facebook Messenger – Mobile Marketer

January 27, 2017

Mobile Marketer today – Facebook cautiously tests ads on Facebook Messenger; Snickers Super Bowl interpretation brings new meaning to “live.”

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What does Netflix’s download feature mean for competitors? – Mobile Marketer

December 1, 2016

Mobile Marketer today – What does Netflix’s download feature mean for competitors?; Sony Pictures’ Underworld gets first-ever 3D interactive promotional lens.

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Cheetos uses mobile microsite as hub for comedic fashion campaign – Mobile Marketer

November 22, 2016

Mobile Marketer today – Cheetos uses mobile microsite as hub for comedic fashion campaign; Wrangler’s excursion into live streaming concert pays off.

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Mondelez exec: Attention is the most valuable resource and we are struggling to get it – Mobile Marketer

November 3, 2016

Mobile Marketer today – Mondelez exec: Attention is the most valuable resource and we are struggling to get it; Programmatic is key to beating non-transparent practices, says Guardian exec.

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Mobile search proves to be biggest influencer for Google growth – Mobile Marketer

October 28, 2016

Mobile Marketer today – Mobile search proves to be biggest influencer for Google growth; Delta Airlines eliminates lost luggage with first-of-its-kind mobile feature.

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Staples focuses on positive experiences to build a loyal following – Mobile Marketer

October 19, 2016

Mobile Marketer today – Staples focuses on positive experiences to build a loyal following; EBay becomes latest platform to join the normally brand-focused chatbot movement.

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Buzzfeed News and Twitter bring election night coverage to mobile with live special – Mobile Marketer

October 14, 2016

Mobile Marketer today – Buzzfeed News and Twitter bring election night coverage to mobile with live special; Google’s acquisition of FameBit means contextual advertising will see fruition.

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What Twitter’s 3.1 Million NFL Viewers means for advertisers and competitors – Mobile Marketer

October 11, 2016

Mobile Marketer today – What Twitter’s 3.1 Million NFL Viewers means for advertisers and competitors; Procter & Gamble taps Tituss Burgess to star in digital-first video campaign.

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Sephora adds a customizable twist to new emoji keyboard – Mobile Marketer

October 6, 2016

Mobile Marketer today – Sephora adds a customizable twist to new emoji keyboard; Creme of Nature incites self-empowerment via personalized selfie generator.

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