Cinnabon taps mobile to drive donations for breast cancer education
May 22, 2013Cinnamon roll bakery chain Cinnabon is leveraging mobile to help drive donations for the National Breast Cancer Foundation via a new in-store initiative.
Articles Tagged ‘mobile giving’
Mobile giving could account for 20pc of Superstorm Sandy relief efforts
November 1, 2012Disaster relief agencies have responded quickly to the devastation caused by Superstorm Sandy, with many making mobile a key part of their efforts to raise funds to help those affected by the disaster.
Feeding America simplifies mobile donations via LevelUp program
September 4, 2012Feeding America is among the nonprofits making it easy for mobile shoppers to donate by directing their retail savings when using mobile application LevelUp to the nonprofit of their choice.
Avon drives mobile donations for breast cancer via pedometer app
July 5, 2012A new mobile application from Avon is available to anyone participating in the Avon Walk for Breast Cancer as a tool to help users train for the walk and raise money from friends and family.
Syniverse, BBB Mobile Giving Foundation expand global reach through new partnership
June 7, 2012Syniverse is working with the BBB Mobile Giving Foundation to help support the use of mobile and get the word out about how the medium enables charitable contributions around the world.
Rite Aid mobilizes annual charity program to drive additional donations
April 2, 2012Rite Aid kicked off its 18th annual Miracle Balloon campaign on April 1 benefitting Children’s Miracle Network Hospitals and, for the first time, is giving customers a way to make a donation via their handsets.
EBay interactive storefronts make it easy to donate via mobile
November 18, 2011EBay has introduced two new interactive store windows with the aim of making it easy for holiday shoppers to donate toys by scanning a QR code.
Why the lackluster mobile giving for Japan’s crises?
April 25, 2011As the crises surrounding the recent earthquake, tsunami and nuclear disaster in Japan unfold, mobile giving has not been quite as prevalent as it was just a year ago for Haiti.
Mobile fundraising kicks in for Japan catastrophe
March 15, 2011Nonprofit organizations such as the American Red Cross and the Salvation Army, wireless carriers and a range of celebrities have stepped up to issue mobile calls-to-action to raise funds to support victims of the tragedy in Japan.
American Cancer Society: Mobile more than just a fundraising tool
February 17, 2011WASHINGTON – Having already launched text-to-give initiatives and two applications for Apple’s iPhone, the American Cancer Society is ramping up its mobile efforts to engage potential donors and drive donations.
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