Restaurant chain Shakey’s Pizza Parlor achieved a 10 percent conversion rate on a one-day mobile coupon offer it sent out to opted-in consumers.

Department store chain JCPenney has continued to rollout applications that support mobile coupons as it gears up for its holiday season sales push.

Thirty-nine percent of on-the-go consumers are interested in receiving coupons for nearby stores through mobile devices, according to JiWire.

Retail giant Macy’s is partnering with shopkick to enhance its overall mobile strategy, with the goal of inspiring consumer loyalty and driving foot traffic in-store.

The Dealmap is providing a resource for consumers to find and share local deals via a new application available in Apple’s App Store.

CheckPoints, a mobile startup in the location-based retail category, closed a $1 million Series A financing round from the cofounders, brothers Mark and Todd DiPaola.

Apparel retailer Journeys is offering consumers mobile coupons through the location-based game SCVNGR to drive foot traffic to its 800-plus locations nationwide.

Chili’s Grill & Bar claims to be the first national casual dining chain to offer a free item for a check-in via a mobile social network to drive foot traffic into its restaurants.

Mobile loyalty card aggregation platform CardStar is targeting early adopters with check-in functionality via location-based service Foursquare.

Nine percent of all consumers plan to redeem mobile coupons or other discounts during back-to-school sales, according to Deloitte.