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Articles Tagged ‘Mobile Commerce Daily’
Mobile Marketer today – Why messaging apps are striking gold with peer-to-peer payments; Instagram demonstrates its effectiveness as advertising platform for app installs.
Mobile Marketer today – Why Facebook still rules for engaging US online youth: Forrester; Aldo unlaces Instagram influencers’ takes on holiday traditions.
Mobile Marketer today – Apple Watch’s holiday sales spike opens door wider for developers; Febreze uncaps mobile streaming’s potential with star-filled holiday clip.
Mobile Marketer today – Eliminating ad tax deduction could hasten move to mobile advertising; Burger King taps mobile video for nostalgic Surge comeback.
Mobile Marketer today – Enterprise recognizes technology-driven disruption as biggest threat: IBM; Marketers should hold off until Snapchat privacy backlash blows over.
Mobile Marketer today – Loyalty programs delivering fun mobile experiences attract millennials; Why brands should take a total market approach to mobile.
Mobile Marketer today – Unilever’s Magnum pairs interactive ads, geolocation to drive in-store traffic; Coty buys social content agency Beamly to accelerate ecommerce.
Target recently updated its coupon mobile application to better assist in-store shoppers at checkout with an option to reorder the digital coupons with a touch of a finger, exhibiting how small changes can ease the user experience while increasing sales and use.
Register for this free webinar Thursday, Sept. 24 at 2–3 p.m. ET on last-minute tips for effective 2015 holiday mobile marketing. Hear experts from Boston Retail Partners, iCrossing and YP offer strategic marketing advice.