Articles Tagged ‘mobile commerce’


Amazon boosts social prowess with Snapchat, Instagram, but more needed

November 24, 2014

Amazon, which has been slow to jump onboard with social media, is making a bigger push into Instagram and Snapchat in time for the holiday shopping season, reflecting social’s growing influence on the customer journey.

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Charlotte Russe’s Send to Mobile effort sees 3K shares per week

November 24, 2014

Mall retailer Charlotte Russe is leveraging Outspoken’s MMS aggregator technology to implement a Send to Mobile capability on its online product pages and is seeing an average of 3,000 shares every week.

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Mobile FirstLook 2015 New York Jan. 14-15: Coca-Cola, GE, Time, Forrester, HSN, Twitter, NYT, Deloitte, eBay’s StubHub

November 24, 2014

Registration is open for the fourth annual Mobile FirstLook: Strategy 2015 conference Jan. 14-15 featuring speakers from Coca-Cola, GE, Time Inc., Forrester Research, GrubHub, HSN, eBay’s StubHub, Silver Airways, Twitter, Yahoo’s Tumblr, Deloitte and The New York Times. This two-day New York event is a must-attend for brands, retailers, ad agencies and publishers looking to develop and implement mobile-surround strategies and tactics in 2015, a year where mobile integration into other channels and mediums will question orthodoxies in marketing and retail.

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Webinar on Dec. 3: Mobile Commerce Outlook 2015: Up, Down or Flat?

November 24, 2014

Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Wednesday, Dec. 3: “Mobile Commerce Outlook 2015: Up, Down or Flat?” Panelists include execs from Mobile Majority.

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IHeartRadio joins Yo Index to push news content, contest offers

November 24, 2014

Yo mobile messaging application users can now receive notifications about opportunities to win free tickets to concerts from iHeartRadio thanks to a new partnership between the two companies.

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Skylanders hosts social contest to promote new tablet-compatible game

November 24, 2014

Activision Publishing is requesting photos and videos of fans playing the new Skylanders game for a chance to win prizes since it is now compatible on the latest tablet devices for play.

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Hacking incidents add to mounting challenges for app developers – Mobile Marketer

November 24, 2014

Mobile Marketer today – Hacking incidents add to mounting challenges for app developers; Health marketers leverage mobile to correct Ebola misinformation.

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Inviting nominations: Mobile Commerce Awards 2014

November 24, 2014

Mobile Commerce Daily is inviting nominations for the Mobile Commerce Awards, the most prestigious recognition honoring outstanding mobile commerce and retail work by retailers, financial services institutions and transaction-focused marketers.

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Gap introduces wish lists, in-store Wi-Fi to boost holiday sales

November 21, 2014

Clothing and accessories retailer Gap has introduced an omnichannel wish list solution for shoppers to compile items and share with family members via Twitter, Facebook and email and will be hosting free Wi-Fi in stores for customers’ convenience.

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Beacon-based rewards entice holiday shoppers in Atlanta suburb

November 21, 2014

The city of Alpharetta, an Atlanta suburb, is leveraging mobile application Rately in its execution of beacon technology in numerous local retailers to promote and reward holiday shoppers.

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