Articles Tagged ‘mobile commerce’


Urban Outfitters tackles thorny in-app product search challenge

October 23, 2014

While many retailers are still struggling with in-app product search, Urban Outfitters is addressing the challenge head-on with new filters, sorters and search capabilities designed to make it easier to quickly find merchandise.

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Target’s wish list app brings holiday tradition into mobile era

October 23, 2014

Target is giving a holiday-shopping tradition a mobile-era makeover with a wish list application enabling parents to see, manage and share kids’ favorite items that also integrates with the retailer’s print catalog via augmented reality.

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Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best

October 23, 2014

Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and AutoTrader.com, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year.

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App reliability on Halloween could influence Cyber Monday sales: report

October 23, 2014

A bad experience with a retailer’s mobile application while shopping for Halloween would negatively impact the likelihood of returning on Cyber Monday for 71 percent of Americans, according to a new report from Soasta.

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Dunkin’ Donuts swirls up donut sales with spooktacular social media challenge

October 23, 2014

Dunkin’ Donuts is aiming to drive holiday sales and promote its Halloween-themed Boston Scream Donut and Halloween Pumpkin Donut with a cup-decorating challenge on Twitter and Instagram.

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Wyndham Hotels extends mobile booking through Last Minute Travel Deals app

October 23, 2014

Wyndham Hotels is extending its reach to last-minute travelers through a new integration with the Last Minute Travel Deals mobile application.

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Groupon’s Pages lets merchants self-promote to mobile consumers

October 23, 2014

Groupon, striving to reinvent itself as more than a daily-deals engine, launched Groupon Pages, comprising seven million listings of merchant information and deals to engage customers who increasingly consume information on mobile from sources such as Facebook and Yelp.

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Contextual content insures SMS’ ongoing role in mobile marketing toolbox – Mobile Marketer

October 23, 2014

Mobile Marketer today – Contextual content insures SMS’ ongoing role in mobile marketing toolbox; Sin City 2 sees 670K views in Coub trailer contest.

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Local restaurants streamline pay-at-the-table with Apple Pay

October 22, 2014

The Perkwave mobile application has teamed up with Apple Pay to bring quick payment options to customers of a slew of local restaurants including the Crown & Anchor Pub in Las Vegas, NV, Café Vico in Fort Lauderdale, FL and The Grille in San Diego, CA.

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Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best

October 22, 2014

Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and AutoTrader.com, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year.

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