New research being released today reveals that, among digital wallet users, Apple’s Passbook is used more frequently than PayPal or Google Wallet, pointing to the significant potential a more complete wallet offering from Apple would have.
Articles Tagged ‘mobile commerce’
Family entertainment center chain Chuck E. Cheese’s new gaming mobile application Skate Universe enables users to collect tickets and redeem them in-store, integrating its mobile and in-store experience.
EBay and Fandango, among the first merchants to build apps for Amazon’s Fire smartphone, are using the phone’s unique features to eliminate the number of taps and swipes between search, browse and purchase for a more streamlined shopping experience.
Apparel brand Toms is using pinning platform Pinterest for a back-to-school campaign encouraging fans to repin their favorite apparel trends, among Toms’ products, to gain a chance to win a $500 Toms gift card.
Mobile Marketer today – Michelob Ultra turns up volume on mobile music with dedicated player; Apple sees opportunity in mobile-first business apps.
American Express’ recently announced partnership with Uber on a first-of-its-kind loyalty program represents the latest attempt to evolve from executing transactions to creating meaningful human interactions.
Target is answering Amazon’s image recognition application with its own offering, hoping to take back control of showrooming activity while providing shoppers with the kind of mobile-enabled omnichannel shopping experiences they want.
Decking building manufacturer Azek has launched an augmented reality iPad application for an immersive 3D experience to help consumers bring their ideas to life before making a purchase.
Mobile Marketer today – How mobile millennials could revitalize the housing market; Levi’s taps iBeacons to rejuvenate brand and reel in shoppers.
Entertainment corporation Lionsgate is teaming up with South Korean conglomerate Samsung to give fans an exclusive inside peek at the Hunger Games: Mockingjay – Part 1 trailer at Comic-Con this week while promoting ticket sales for the film’s debut.