M. Shanken Communications beverage and food publication Wine Spectator is appealing to wine-loving millennials with a new application that helps users find quality, less expensive offerings.
Articles Tagged ‘mobile apps’
Elizabeth Arden is partnering with beauty application YouCam in the classic beauty brand’s latest push to evolve with the times.
Since digital media platforms have come into existence, sports brands have used them as mechanisms to shout to their audience. This has resulted in a megaphone for teams and leagues to tell their stories. The conversation has essentially been a one-way experience where teams would hope that fans would find them.
Apparel and accessories retailer Rainbow Shops is developing a mobile application to grab a piece of growing mobile commerce sales as users become more comfortable with purchasing on smaller screens.
Chick-fil-A is modernizing its application in an attempt to stay competitive in the crowded mobile-ordering field, including integrating 3D Touch.
Apple experienced a jolly holiday commerce season, with customers spending more than $1.1 billion on new mobile applications and in-app purchases within a two-week period.
Staples is kicking off the New Year by marketing heavily to small companies leveraging the retailer’s new Quick Wins application, which offers access to on-the-go community support and business-specific ideas.
NBCUniversal’s Fandango is expanding its digital presence and bringing one of Brazil’s largest online movie ticketing services to its mobile application to gain greater traction within the Latin America film market.
Progressive Insurance is introducing a new mobile application for its Snapshot service, a move that could drive adoption by making it easier for customers to earn rewards for their good driving habits.
Reflecting Dunkin’ Donuts commitment to navigation application Waze and mobile’s potential to reach nearby drivers, the chain has updated its existing campaign with the voice of Rob Gronkowski to drive users into locations.