Articles Tagged ‘mobile applications’


App reliability on Halloween could influence Cyber Monday sales: report

October 23, 2014

A bad experience with a retailer’s mobile application while shopping for Halloween would negatively impact the likelihood of returning on Cyber Monday for 71 percent of Americans, according to a new report from Soasta.

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Discover bumps up mobile offers for holiday shoppers

October 3, 2014

Credit card company Discover is combining its former ShopDiscover.com site and Discover Extras to launch Discover Deals, accessible on mobile Web and the Discover mobile application, to streamline the location of coupons and offers.

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IKEA blends ease-of-use with high functionality for mobile

August 1, 2014

IKEA strives to make its mobile experience as accessible to as many people as possible by focusing on ease-of-use, while at the same time layering on media-rich functionality that enhances the experience for shoppers and leverages native device functions.

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Mobile Giving exec: Mobile is a channel, not a strategy

July 16, 2014

NEW YORK – Nonprofit organization Better Business Bureau Mobile Giving Foundation’s CEO Jim Manis emphasized the reach of mobile given its multi-platform ecosystem at Mobile Commerce Daily’s fifth annual Nonprofit Mobile Day.

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Walmart ramps up mobile in-store program with Stylr app acquisition

June 18, 2014

In a reflection of Walmart’s strong focus on leveraging mobile to enhance the in-store experience, the big box retailer’s @WalmartLabs has acquired location-based shopping application Stylr.

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RetailMeNot expands beyond push strategy with sports complex partnership

April 2, 2014

Digital coupon multinational RetailMeNot has partnered with the Circuit of the Americas sports complex to test geo-fencing technology via the coupon giant’s application.

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American Eagle’s mobile app leads fashion retailers for incentivizing users

December 6, 2013

American Eagle’s mobile application was named the leader among fashion retailers in a new report from Plastic Mobile based on how it incentivizes users with mobile-exclusive promotions, features and push notifications.

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Catalog Spree delivers 6x mobile engagement boost via deep linking

November 20, 2013

Digital catalog aggregator Catalog Spree recently tested URL links in emails that drove users online against links that dropped consumers directly into its mobile application, with the app links delivering a 6X increase in mobile engagement.

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Are retail apps losing relevancy as the mobile Web gains?

November 19, 2013

While many retailers have a mobile application at this point, few provide enough value to keep shoppers coming back. Some retailers are integrating apps with their loyalty programs to enhance relevancy, others are shifting focus to the mobile Web.

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Pizza Hut overhauls mobile ordering to support skyrocketing volume

October 30, 2013

Faster is better, at least when it comes to mobile ordering, hence Pizza Hut’s focus on enabling mobile users to place an order in seconds with its newly overhauled mobile applications and site.

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