Mobile is a key part of the feature set and marketing behind the new American Express EveryDay Credit Card, which is targeted at on-the-go moms who depend on their smartphones to help manage their busy lifestyles.
Articles Tagged ‘mobile application’
The Lord & Taylor and Hudson’s Bay department stores are leveraging a mobile application to enable customers to purchase items directly from print media via their tablets and smartphones.
In the first month following the launch of its mobile application, grocery store chain Longo’s found mobile users had a 61 percent higher spend and visited the retailer’s stores 72 percent more frequently than the average Longo’s loyalty member.
PayPal has launched a significant revamp of its mobile application for iPhone and Android that features a stronger focus on consumer-friendly features such as mobile offers, order-ahead capabilities at thousands of locations and the ability to finance purchases.
The Michigan Lottery is driving engagement with frequent players by adding several new features to its mobile application, including special promotions and interactive social media.
Supermarket chain Longo’s has launched a mobile application enabling users to create a shopping list, access their loyalty points and earn rewards.
With mobile ticket sales on the fast track, Amazon’s IMDb has updated its mobile application with ticketing and commerce to give consumers a way to instantly buy movie tickets and goods.
Kohl’s has implemented an automation platform so it can bring apps to market faster and continuously upgrade features.
Convenience store chain 7-Eleven is putting a mobile application at the center of a summer-themed promotion, providing users an opportunity to access exclusive coupons and offers.
Grocery store chain Kroger is leveraging mobile to make its loyalty program more convenient for members, who can now download coupons, renew prescriptions and perform other tasks via the retailer’s application.