Best Buy is enhancing the convenience factor for shopping on its application by allowing users to add items to their cart by simply holding an icon, reflecting how retailers are looking to drive conversion rates on mobile.
Articles Tagged ‘mobile application’
Sneaker retailer Foot Locker hopes to score points with customers with an enhanced application experience for members of its VIP loyalty program.
Following a recent update to its mobile Web site, specialty apparel retailer New York & Company has set its sights on integrating its private label rewards card into a revamped mobile application to better meet the needs of how customers are shopping.
Membership discount retailer DirectBuy launched a commerce application to expand its services and remain competitive, with shoppers able to use a concierge service to search for products anywhere.
Chase’s credit card brand for business owners, Ink, refreshed its mobile application to increase flexibility and drive use of its services with real-time in-app messaging, tagged purchases and receipt image saving.
Amazon is disappointing Seattle consumers after generating significant buzz around its newest mobile innovation and then postponing the launch, signifying the difficulties that can arise with introducing mobile to the real world.
Convenience store chain Mapco optimized store management efficiency and the accuracy of end-cap displays through a mobile application, linking employees at all locations for easier communication and faster installations.
Home Depot’s iPhone application recently began offering visual search in beta, reflecting how the omnichannel strategy continues to grow and is starting to expand beyond its initial use by apparel retailers into other categories.
Credit card issuer First Bankcard recently updated its mobile application, providing quicker access to accounts via a four-digit PIN, with frequency of use increasing following the change.
Peer-to-peer retailer Etsy has redesigned the homepage of its mobile application to better serve its users and drive sales with the introduction of recommendations, picks from Etsy and user history pages.