Bringing contactless mobile payments to bricks-and-mortar stores continues to be a challenging process plagued with technology difficulties, inexperienced store associates and an evolving landscape.
Articles Tagged ‘mobile’
As more bricks-and-mortar retailers employ mobile and tablet devices to augment consumers’ in-store experiences and drive point-of-sale purchases, they must also be aware of features which customers find helpful, such as product reviews, and those that individuals find abrasive, such as digital display prices, according to a new report from RichRelevance.
Visa continues to expand the availability of mobile payments services in Europe, as the credit card company strives to keep up with consumers who want to be able to pay simply wherever they are, with whatever device they choose.
Mobile Minutes: Facebook and Internet.org; Google’s mobile searches; Apple TV remote redesign; T-Mobile overtakes SprintMay 6, 2015
Today in mobile marketing – Facebook opens Internet.org to developers amid open Web debate in India; As mobile grabs over half of all searches, Google hits refresh button on its ads; Apple TV remote expected to add touch pad in redesign; T-Mobile set to leapfrog Sprint as third-largest U.S. carrier.
Mobile Marketer today – Marketers getting more adept at mobile targeting, but challenges loom; Amazon, JetBlue partnership brings Prime Instant Video to skies.
Although it may seem far away, the first presidential primary will be in January 2016. The 2016 elections include the presidential race, the Senate (34 races), gubernatorial (12 races), House (63 races) and the presidential primaries.
As the Apple Watch begins showing up on consumers’ wrists, numerous top brands from the travel sector are rolling out wearable applications to enhance their smartphone apps and drive sales via features such as keyless room entry and additional booking options.
Dunkin’ Donuts is celebrating the birth of Britain’s Royal Baby with a Twitter sweepstakes that lets customers tweet who in their life deserves to be treated like royalty in exchange for a chance to win a trip for two to England and other prizes.
Recent data from Hotels.com shows that 50 percent of travelers who book via mobile devices do so for last-minute or next-day stays, proving mobile’s potency for on-the-go users.
Mobile Minutes: Periscope and piracy; Google’s mobile search; Android phones’ voice command; Texting and driving deviceMay 5, 2015
Today in mobile marketing – Twitter’s streaming app creates piracy of year’s biggest fight; Startups targeting Google on mobile search; Android phones can now launch some apps on voice command; A device for texting and driving. Hooray?