Fashion retailer River Island has launched a Kindle version of its mcommerce application, making it one of the first major retailers to extend its reach to the Amazon-owned platform.
Articles Tagged ‘mobile’
Mobile Marketer today – Apple’s Reader View threatens marketers by hiding ads; Honda mobilizes trick-or-treating with Twitter candy coupon.
Luxury Daily today – Bentley updates app to accommodate newer models; Diane von Furstenberg grows personal brand with TV show launch.
Recent stats from comScore and CivicScience report that Snapchat’s penetration is now at about half of 18-24-year-old smartphone users, up from less than one-third a year earlier. This puts Snapchat at the third-most-popular social media channel, but just barely.
Outback Steakhouse claims to be the only national restaurant chain to offer mobile access to real-time data about wait times for tables, reflecting how smartphones are innovating customer experiences.
Forty percent of North American consumers use smartphones to pay for purchases at a merchant location, up from 16 percent two years ago, as millennials and high-income consumers grow increasingly comfortable with mobile payments, according to an Accenture survey.
Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s BestOctober 30, 2014
Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and AutoTrader.com, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year.
Car-shopping site Edmunds.com has acquired CarCode to boost its mobile strategy by enabling users to interact one-on-one with car dealers via text messaging.
GameStop and Chili’s are hoping to ramp up donations for St. Jude’s Children Research Hospital’s annual campaign by encouraging consumers to donate via mobile devices, online and in-store.
Plumbing product manufacturer Toto is entering the mobile space with a new application that lets users calculate the return on their investment and the benefits to the environment for the brand’s high-efficiency products.