Articles Tagged ‘mobile’


Announcing Mcommerce Summit 2016 New York May 5

February 9, 2016

Register now for the nation’s No. 1 conference focused on how retailers are tapping mobile for driving on-device and in-store transactions and how mobile commerce will immensely influence consumer shopping decisions in 2016. Hear speakers from Walmart, Walgreens, IKEA, Staples, Google and Boston Retail Partners share mcommerce strategy and best practice.

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Philadelphia 76ers shoots first with integrated ticketing experience on StubHub

February 9, 2016

Professional basketball team the Philadelphia 76ers is launching a branded mobile-first ticketing experience on eBay’s StubHub as it looks to blend primary and secondary ticket purchasing into one convenient experience.

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Webinar on Feb. 25: Mobile roadmap for retailers: How to prepare for 2016 and beyond

February 9, 2016

Constantly trying to keep ahead of the competition, retailers are working hard to align their digital roadmap with shifting consumer expectations. Join Alexander Ringsdorff and Margie Bell from NewStore for an educational, hour-long webinar on Feb. 25 at 2 p.m. ET where they will explain what to include in your digital roadmap for the coming year.

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Jack in the Box unleashes mobile coupon tied to 1M burger giveaway

February 9, 2016

Jack in the Box is pairing free food with mobile convenience to build excitement for a new menu item via a coupon offer that is also driving the conversation around a new marketing campaign.

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Mobile Minutes: PayPal Express Checkout; Eli Lilly buys iPads; Super Bowl and social media; Google’s VR ambitions

February 9, 2016

Today in mobile marketing – PayPal’s Express Checkout has a mobile shopping problem; Apple’s Cook: Eli Lilly bought 15,000 iPads for workers in field; Facebook Super Bowl 50 sharing numbers decline despite sports stadium, real-time push; Imagine Google’s VR gadget without the cardboard. Google does.

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Super Bowl mobile marketing finds groove before and after game – Mobile Marketer

February 9, 2016

Mobile Marketer today – Super Bowl mobile marketing finds groove before and after game; Macy’s targets Gen Z through YouTube series to support new apparel collection.

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Super Bowl 50 advertisers move the ball with mobile

February 9, 2016

The milestone that was the 50th Super Bowl will be remembered also for the advancements that advertisers made by including meaningful calls to action for mobile device owners.

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Visa’s open APIs signal battle against Silicon Valley payment platforms

February 8, 2016

Visa’s new developer platform, which offers third-party companies the ability to sift through hundreds of commerce-related APIs, indicates the brand’s desire to one-up its competitors in the mobile payments space by creating a massive network of partnerships.

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Announcing Mcommerce Summit 2016 New York May 5

February 8, 2016

Register now for the nation’s No. 1 conference focused on how retailers are tapping mobile for driving on-device and in-store transactions and how mobile commerce will immensely influence consumer shopping decisions in 2016. Hear speakers from Walmart, Walgreens, IKEA, Staples, Google and Boston Retail Partners share mcommerce strategy and best practice.

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How the Super Bowl gave retailers a mobile-enabled sales touchdown

February 8, 2016

Mobile commerce opportunities were rife during this year’s Super Bowl, with retailers such as Dick’s Sporting Goods serving relevant content to football fans via branded cross-partnerships, beacons and shoppable commercials.

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