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Articles Tagged ‘mobile’


Staples leads the way with new tablet-optimized experience

February 9, 2012

Office supplies retailer Staples launched a tablet-optimized site this week to provide a rich browser-based experience for shoppers.


Mobile traffic to Rockport.com has grown 76pc in past year

February 9, 2012

Adidas-owned Rockport.com’s traffic from mobile devices has grown 75.8 percent in the past year, proving that consumers are increasingly turning to their smartphones to browse and shop.

Goodyear rolls into mobile with optimized site

February 9, 2012

With more customers coming to its desktop site from mobile devices, Goodyear Tire & Rubber Co. has launched its first consumer-facing mobile site to make it easy for customers to shop for tires.

AMC Theatres aim for digital sales with Fandango partnership

February 9, 2012

AMC Theatres is adding all of its theaters in the United States to Fandango’s system to let consumers buy movie tickets across Fandango’s mobile services and Web site.

EBay, Make It Right nonprofit team up to mobilize charity auction

February 9, 2012

EBay has teamed up with nonprofit Make It Right to let consumers bid for auctioned products by scanning a QR code near the displayed item with their mobile device.

Vertu taps Vogue, Net-A-Porter for geo-targeted mobile ads – Luxury Daily

February 9, 2012

Luxury Daily today – Vertu taps Vogue, Net-A-Porter for geo-targeted mobile ads; Using in-store technology to enhance the luxury retail experience.

Is this the tipping point for mobile commerce?

February 9, 2012

For mobile commerce to truly take off, the benefits of buying on a mobile device have to outweigh the associated challenges and risks.

Target revs up mobile commerce efforts for Grammys

February 8, 2012

Mass merchandiser Target is running mobile commerce-enabled ads to let music fans buy their favorite albums before the upcoming Grammys.

Macy’s promotes one-day sale via SMS

February 8, 2012

Macy’s is promoting its one-day sale and letting consumers shop limited-time deals via an SMS message the company sent out to its mobile database users.

Universal Pictures, Fandango boost advanced ticket sales via Super Bowl ad

February 8, 2012

Universal Pictures teamed up with Fandango during Super Bowl XLVI to engage football fans with an interactive TV ad that also promoted Fandango’s popular mobile ticketing applications.