Articles Tagged ‘MasterCard’


MasterCard’s NFC-business finder app points to mobile-pay adoption challenges

October 27, 2014

A MasterCard mobile application that helps consumers find merchants that accept contactless payments highlights the scarcity of near field communications-enabled businesses in the United States and raises questions about the technology’s prospects for gaining mass-market acceptance.

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Apple Pay aims for the fence with World Series initiatives

October 24, 2014

A multitude of events surrounding mobile payments will be seen during this year’s World Series, including MasterCard and Major League Baseball’s support for Apple Pay.

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MasterCard introduces travel-centric campaign to promote Travel Concierge app

September 24, 2014

MasterCard is introducing a new travel-inspired advertising campaign titled “One More Day” to encourage individuals to take advantage of vacation days and to promote its updated Travel Concierge application.

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MasterCard, PayPal’s Venmo hit on geolocation to drive mobile payments

February 26, 2014

With mobile payments growth progressing slowly thanks to ongoing security concerns and a lack of consumer enthusiasm, MasterCard and PayPal’s Venmo are taking a different route to the top by focusing on geolocation.

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MasterCard extends MasterPass mobile payments to in-app purchases

February 24, 2014

Starbucks Australia and Major League Baseball are among the first marketers to leverage MasterCard’s new in-application purchasing capabilities introduced today at Mobile World Congress in Barcelona.

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Mobile payments smackdown: Did Google Wallet just outplay Isis?

February 20, 2014

The Host Card Emulation feature in Android KitKat for driving near-field communications mobile payments just got a big boost in the form of support from MasterCard and Visa, which could spell trouble for Isis.

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Bass Pro Shop exec: Speed is linchpin in driving mobile conversions

January 15, 2014

NEW YORK – A Bass Pro Shops executive at the NRF 103rd Annual Convention & Expo said as mobile traffic continues to grow, speeding up checkout will be the determining factor in increasing conversions for retailers.

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MasterCard crowdsources #PricelessNewYear via mobile, social

December 30, 2013

MasterCard is crowdsourcing its New Year’s Eve campaign by asking consumers to contribute their priceless moments via Facebook, Twitter and Instagram.

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MasterCard brings NFC payments on Samsung devices to Australia

December 13, 2013

Commonwealth Bank of Australia customers who own a Samsung Galaxy S4 can now pay for purchases using the bank’s mobile application at merchants accepting MasterCard PayPass contactless payments.

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J.Crew joins forces with MasterCard for easier holiday shopping

November 5, 2013

J.Crew now lets consumers checkout online using MasterCard’s MasterPass, simplifying the shopping experience with a speedier transaction process.

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