Articles Tagged ‘MasterCard’


Samsung Pay moves to Europe, furthering mobile payments

July 31, 2015

A MasterCard and Samsung partnership will expand Samsung Pay to Europe, further securing the role of each within mobile payments and advancing adoption by retailers and consumers.

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Burger King taps MasterPass to gain wallet share among QSR fans

July 28, 2015

Burger King’s decision to offer MasterCard’s MasterPass alongside PayPal’s payment options speaks to its desire to market to Android customers and suggests more quick service marketers will broaden their mobile payment partners rather than rely on a single platform.

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MasterCard’s Priceless Surprises drive Apple Pay payments at MLB game

July 14, 2015

MasterCard is teaming up with Apple Pay to prompt attendees at Major League Baseball’s 2015 All-Star Game to pay for food and merchandise with their smartphones as the credit card network continues to test a variety of mobile payments strategies.

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MasterCard pictures selfies at forefront of mcommerce, crackdown on payments fraud

July 9, 2015

MasterCard’s plan to let consumers purchase items with a selfie via a biometric application points to the potential for a photo taken with a mobile camera to help combat fraud and drive mcommerce.

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Betting on biometrics a thrifty idea for financial brands

June 26, 2015

Financial brands should consider adopting biometrics data-protection technology to avoid losing customers to a lack of convenience and security as usernames and passwords fall out of favor.

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MasterCard brings tokenization to retailers’ mcommerce apps for added security

June 16, 2015

MasterCard is launching tokenization for merchants using its Digital Enablement Services to help these businesses assure their customers of the safety of their mobile programs, as security has moved to the forefront of concerns regarding smartphone shopping.

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MasterCard accelerates mobile P2P payments in quickly growing space

May 20, 2015

MasterCard’s newly launched personal payments service aims to be an answer for consumers looking to speed up money transfers while indulging their preference for sending and receiving funds via connected devices.

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MasterCard’s order-ahead app makes US restaurant debut

April 20, 2015

MasterCard is boosting the role of its Qkr! application in the growing mobile-ordering space by partnering with New York restaurant Streetbird Rotisserie to give customers the ability to order ahead and pay from their phones.

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MasterCard tees up QkR mobile payments app at Arnold Palmer Invitational

March 18, 2015

MasterCard continues to raise awareness of its mobile payments capabilities at PGA Tour golf events, with attendees at the Arnold Palmer Invitational the first to get the chance to use the card network’s QkR mobile payments application.

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MasterCard and Kiip ramp up personal experiences via Priceless Surprises app

March 5, 2015

MasterCard is partnering with mobile advertising network Kiip to delight consumers with more of the credit card company’s Priceless Surprises via a standalone mobile application, affirming that marketers are leveraging mobile as the go-to channel for surprise moments and personalized experiences.

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