Mastercard is continuing its tradition of bringing its latest technologies to The Barclays golfing event by enabling this year’s attendees to use the enhanced Masterpass solution to buy merchandise on-site and leverage the Qkr! with Masterpass application to order concessions directly to their seats.
Articles Tagged ‘MasterCard’
Fifth Third Bank is enabling its Android customers to seamlessly make purchases within mobile applications, in stores and online by taking advantage of its Masterpass integration, highlighting the need for financial institutions to roll out digital payments services accessible for a wide array of smartphone users.
Mastercard has acquired British payment-technology provider VocaLink, following a string of innovations for its Masterpass mobile payment service, in a bid to even out adoption of the technology in all markets and become a top contender in the crowded space.
Mastercard, which has thrown its hat into the ring of in-store mobile payments with Masterpass arriving at bricks-and-mortar locations such as BJs and Subway, hopes to become a leader by tacking on vending machine connectivity, Cake Pay integration, messaging purchases and banking partnerships.
With consumers becoming more comfortable using mobile payment platforms for everyday purchases, MasterCard recently invited New York residents to buy items from a specific café with Samsung Pay in exchange for tickets to a Cold War Kids, Capital Cities or Years & Years concert.
MasterCard is teaming up with Microsoft for a cloud-based mobile and online payments system rollout for the latter’s Dynamics users, highlighting opportunities for financial institutions to provide end-to-end support for CRM platforms.
Six out of seven companies selected for MasterCard’s 2016 startup support program are in the mobile space, with the key areas of focus including cyber security, conversational commerce and personal money management.
NEW YORK – A MasterCard executive at Mobile Moments NYC discussed the company’s continued innovation in payment authentication methods as well as biometrics, naming its selfie pay option as particularly effective for consumers making in-application purchases.
Mobile payments continued to reach for new heights this past quarter, with strong initiatives in contactless payment options, mobile Web purchasing and wearable commerce promising to attract new users.
As Android Pay journeys across the pond to British consumers’ smartphones, competitors such as Apple Pay and Samsung Pay will be forced to get creative in their efforts to entice users by providing utility, including rewards, offers and order-ahead options.