MasterCard is rolling out Host Card Emulation, a cloud-based mobile payments system, to more than 15 new countries on the heels of Visa’s announcement that it will offer consumers more options of using the wave-to-pay capability, suggesting it could be a technology to watch in 2015.
Articles Tagged ‘MasterCard’
With security one of the biggest hurdles to driving mobile payments adoption, Visa and MasterCard are doubling down on technologies such as tokenization and biometrics to safeguard customer data on smartphones.
Neiman Marcus, Office Depot and Rue La La are among the latest retailers to leverage MasterPass, MasterCard’s digital wallet, and its in-application purchasing capabilities.
MasterCard and the PGA Tour’s plan to make Apple Pay part of the spectator experience at the Waste Management Open will ratchet up pressure on United States merchants to accept contactless payments as more customers become enabled.
A MasterCard mobile application that helps consumers find merchants that accept contactless payments highlights the scarcity of near field communications-enabled businesses in the United States and raises questions about the technology’s prospects for gaining mass-market acceptance.
A multitude of events surrounding mobile payments will be seen during this year’s World Series, including MasterCard and Major League Baseball’s support for Apple Pay.
MasterCard is introducing a new travel-inspired advertising campaign titled “One More Day” to encourage individuals to take advantage of vacation days and to promote its updated Travel Concierge application.
With mobile payments growth progressing slowly thanks to ongoing security concerns and a lack of consumer enthusiasm, MasterCard and PayPal’s Venmo are taking a different route to the top by focusing on geolocation.
Starbucks Australia and Major League Baseball are among the first marketers to leverage MasterCard’s new in-application purchasing capabilities introduced today at Mobile World Congress in Barcelona.
The Host Card Emulation feature in Android KitKat for driving near-field communications mobile payments just got a big boost in the form of support from MasterCard and Visa, which could spell trouble for Isis.