Credit card company Discover is combining its former ShopDiscover.com site and Discover Extras to launch Discover Deals, accessible on mobile Web and the Discover mobile application, to streamline the location of coupons and offers.
Articles Tagged ‘Macys’
Macy’s is the latest retailer to fire back at Amazon with its own image recognition mobile application designed to simplify searching for items on its ecommerce site by submitting a photo of an item from daily life.
Macy’s has rolled out a browser-based digital wallet solution called My Wallet, available to in-store, online and mobile shoppers, that places users’ credit cards and Macy’s digital coupons and promotions in one place.
Macy’s is partnering with Fashion Rocks for its fall marketing campaign, with mobile playing a key role by enabling live shopping during the event for the first time.
Gap promoted tweets for its Summer Loves campaign are reaching Macy’s fans on Twitter and include an easy way to make a purchase, helping the retailer to attract new customers and close the loop with a transaction.
Mobile Marketer today – Is Facebook positioning Messenger to be a social commerce powerhouse?; Macy’s enlists Lucy Hale to give millennial private label push celebrity power.
Macy’s increased its brand value by 383 percent in the past year in part by how quickly it has responded to shoppers’ new digital behavior and become a leader in omnnichannel retailing, according to a new report from Interbrand.
Macy’s new tablet-optimized digital catalog highlights the potential that retailers have with bigger devices in building a comprehensive, interactive shopping experience.
NEW YORK – Mobile search and mobile SEO push publishers, brands and retailers into the forefront, bring consumers into stores and boost sales, according to executives at Mobile Marketer’s Mobile FirstLook: Strategy 2014 conference on Wednesday.
Registration is open for the 3rd annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy’s, Coca-Cola, Office Depot, Lowe’s, Amazon’s Zappos, Rue La La, Citi, REI, Omni Hotels, Forrester, Yahoo, NYT, USA Today and Cumberland Farms. Must-attend event for brands, retailers, agencies and publishers.