Articles Tagged ‘luxury marketing’


TenTen Wilshire upholds “live, work, play” motto with concierge app for tenants – Luxury Daily

April 16, 2015

Luxury Daily today – TenTen Wilshire upholds “live, work, play” motto with concierge app for tenants; Should luxury brands stop avoiding ecommerce?

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Chanel captures consumers’ attention with subtle pop-up video – Luxury Daily

April 15, 2015

Luxury Daily today – Chanel captures consumers’ attention with subtle pop-up video; 114K UHNW individuals relocated to UK over past decade.

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How retailers can adopt a mobile-first strategy

April 15, 2015

According to forecasts from Goldman Sachs, by 2018 the mobile commerce market is expected to reach the same level as ecommerce was in 2013, at $630 billion in sales. And according to Nielsen, nearly 20 percent of all retail sales across the United States are in some way influenced by mobile.

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Mobile ad retargeting is missing piece to the marketing puzzle

April 14, 2015

Ninety-eight percent of traffic on any given Web site leaves without converting. How can you bring back those visitors and refocus their attention back onto your product?

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Govberg Jewelers helps horologists manage collections with mobile app – Luxury Daily

April 13, 2015

Luxury Daily today – Govberg Jewelers helps horologists manage collections with mobile app; Luxury retailing is understanding the product experience, not the product itself.

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Apps are key to a meaningful user-centric mobile strategy

April 13, 2015

Gartner forecasts “by 2017, mobile apps will be downloaded more than 268 billion times, generating revenue of more than $77 billion and making apps one of the most popular computing tools for users across the globe.”

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Mercedes-Benz focuses social platforms on golf – Luxury Daily

April 10, 2015

Luxury Daily today – Mercedes-Benz focuses social platforms on golf; Harrods hosts Samsung takeover to bring cutting-edge technology to consumers.

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XOJet opts for mobile site to reach on-the-go consumers – Luxury Daily

April 9, 2015

Luxury Daily today – XOJet opts for mobile site to reach on-the-go consumers; Which high-end venues get the luxury seal of approval?

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Mobile money flowing, it’s time to correct some mistakes

April 9, 2015

We can debate the exact definition of meaningful dollars, but we all have to agree that the projected $100 billion in mobile advertising spend in 2016 would fit into that category.

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Calling out media double standard on promoted hashtags

April 8, 2015

Everyone is up in arms about the Lord & Taylor 50-instagrammers moment. If you are not familiar, the retailer commissioned 50 fashion girls who have a strong reach on Instagram – and blogs for the most part – to share an outfit post with a paisley pastel summer dress that flows just so.

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