Luxury Daily today – 75pc of successful Instagram posts show product within environmental context; Should luxury brands participate in Black Friday?
Articles Tagged ‘luxury marketing’
Whether it is because your budget needs to get used up before the New Year, or because you want a cut of the consumer holiday spend pie, I suggest keeping the extra spending this time of year to a minimum.
Luxury Daily today – Marc Jacobs goes to the dogs for holiday charity initiative; Signs point to Africa and Asia for future luxury hubs: CBRE.
Even though app usage is incredibly strong, conversion rates through that mobile channel remain weak. Forrester Research reports that “most retailers say their mobile Web sales continue to outweigh their app sales.”
Luxury Daily today – Smythson pairs with Quentin Jones for lively gifting campaign; Asian cruise market set to make waves in fine arts world.
Pull out your phone or iPad or laptop. Since you are already reading this article online, open a new tab. Go to your favorite social site – I will pick Instagram.
Online fashion marketplace Farfetch is kicking off the official start of the holiday shopping season with a scavenger hunt across its ecommerce site.
Luxury Daily today – Harrods gives out keys to the kingdom in children’s game; Dior finds fragrant source of transparency in Web documentaries.
Why do marketers spend more chasing new audiences instead of rewarding and retaining brand loyal audience?
The make-or-break holiday shopping season is upon us, spurring retailers to determine where they want to speak to would-be customers, how often and with what messages.