Luxury Daily today – Audi attracts feminine consumers with geotargeted banner ad; Kering continues to champion women’s rights with UK charter.
Articles Tagged ‘Luxury Daily’
Luxury Daily today – BMW connects with young consumers via CNN sponsorship on Snapchat; Swiss franc rate likely to affect watchmakers’ bottom line, not consumers’ spend.
Luxury Daily today – Vertu helps consumers stay connected with complimentary WiFi; Key lessons learned from New York blizzard preparations.
Luxury Daily today – Yacht Partners International bring mobile to yachting world; Omnichannel strategies needed in Chinese ecommerce: report.
Luxury Daily today – Jaeger-LeCoultre touts moonphase complications via mobile; Affluents less confident about travel plans this year: report.
Luxury Daily today – Zenith tutorializes watch maintenance with mobile app – Luxury Daily; Christie’s sees 60pc increase in ecommerce art sales.
Luxury Daily today – 43pc of consumers prefer to shop online: IBM; Tiffany calls in the “Concierge of Love” for gift giving advice.
Luxury Daily – Avoid the deadly sins of luxury marketing: Wealth-X exec; Neiman Marcus assists purchase decisions with digital mirror.
NEW YORK – Although $100 billion was purchased last year using mobile devices, brands are still facing a number of challenges that inhibit meeting consumers’ needs, according to a Forrester researcher at Mobile Marketer’s Mobile FirstLook: Strategy 2015 conference.
Luxury Daily today – Times of turmoil provide creative freedom for brave luxury brands; Passion drives affluents to big-ticket purchases.