Luxury Daily today – Gucci taps top DJs for Spotify hub to extend Bamboo Fringe efforts; Macallan targets tech entrepreneurs at SXSW with Instagram.
Articles Tagged ‘Luxury Daily’
Luxury Daily today – Ferrari, Mercedes-Benz leap ahead of the pack with Apple car technology; Bergdorf hosts interactive social media scavenger hunt for SXSW.
Luxury Daily today – Watchmakers introduce Google Glass strategy to build cohesion and awareness; Loewe introduces handbag collection with vignette video series.
Luxury Daily today – Preferred Hotel Group grants property independence for curated atmospheres; Russia-Ukraine crisis causes ripples in luxury sector.
Luxury Daily today – Wynn Las Vegas celebrates signature production via Instagram contest; As polo season unfolds, luxury brands secure sponsorships.
Luxury Daily today – Gucci builds accessory awareness via multiple mobile efforts on WWD; Barneys highlights ties to Dries Van Noten with Parisian museum exhibit.
Luxury Daily today – Neiman Marcus releases mobile app that blends content and commerce; Fashion, jewelry brands look to Academy Awards as prime product placement.
Luxury Daily today – Diane von Furstenberg hastens commerce with mobile ad on The Cut; Elie Saab marries live-stream show with magazine debut to expand reach.
Luxury Daily today – Prada pushes content over commerce via New York Times mobile effort; Net-A-Porter’s print publication cuts path to purchase.
Luxury Daily today – Longchamp increases exposure with mobile ad, shoppable runway footage; Givenchy, Versace dress Beyoncé during world tour to access global audience.