Luxury Daily today – Watchmakers introduce Google Glass strategy to build cohesion and awareness; Loewe introduces handbag collection with vignette video series.
Articles Tagged ‘luxury’
Organizations must avoid delivering heavy mobile sites with mainly unused content.
Luxury Daily today – Preferred Hotel Group grants property independence for curated atmospheres; Russia-Ukraine crisis causes ripples in luxury sector.
As mobile now accounts for one out of every three digital media consumption minutes, the challenge for nonprofits is not just to “go mobile,” but to connect with people in new ways on mobile devices.
Luxury Daily today – Wynn Las Vegas celebrates signature production via Instagram contest; As polo season unfolds, luxury brands secure sponsorships.
Curved glass. Phones that measure physical activity. Wearable tech. Connected cars. I am all for the innovations that are making mobile technology a more integrated part of consumers’ lives.
Luxury Daily today – Lexus joins the fight against childhood cancer via bold IS campaign; Anya Hindmarch creates star chart generator for planetary-themed line.
By giving us a useful service for free, social media companies want something back. And it is our data that they want.
Luxury Daily today – Gucci builds accessory awareness via multiple mobile efforts on WWD; Barneys highlights ties to Dries Van Noten with Parisian museum exhibit.
If your legacy systems cannot recognize your customers across channels and deliver relevant information and offers in real time, you are not positioned to succeed in mobile marketing.