Luxury Daily today – Fairmont encourages creative videos for 42-property contest; Nordstrom places emphasis on customer service through new acquisition.
Articles Tagged ‘luxury’
Google’s emphasis on smart devices and enhanced notifications has implications both for consumers and for the brands and businesses that serve them.
Luxury Daily today – Showrooming fears displaced by Webrooming cheers: L2; Dior enters partnership with Princess Grace Foundation to show dedication to arts.
People have no patience for slow-loading sites and applications on their mobile phones anymore. In fact, the very nature of mobile devices – used while on the go – places a premium on speed and convenience.
Luxury Daily today – BMW stokes in-game Gran Turismo interaction; The “Next 15″ will drive 80pc of emerging market growth by 2025: report.
In the last decade, mobile devices have changed the way we communicate with one another, access information and consume media. Surprisingly, it has not really changed the way advertisers use these devices to communicate with consumers.
Luxury Daily today – Brikk offers bespoke options to personalize iPhone 6; Chanel warms up with print before sharing campaign socially.
It turns out that the Chinese, both in rural and urban areas, empowered by China’s steadily solidified infrastructure, prefer conducting all commercial transactions online or on their mobile phone.
Luxury Daily today – Marc Jacobs films store associate commutes to further brand identity; Yoox partners with WeChat to socialize mobile commerce.
Like most people, I read and listen to mobile marketing pundits as much as I possibly can. From that sea of facts and opinions, there are three quotes that truly stand out and guide my mobile and cross-channel strategy. They are simple yet profound, and I believe they will stand the test of time.