Sephora has been strengthening its position in mobile commerce over the past year and has expanded its reach even more by implementing Apple’s new Passbook to drive in-store foot traffic.
Sephora launched the SephoraMobile shopping experience, adding a mobile commerce element to let its customers research and buy beauty products while they are on the go.
Sephora has launched a new mobile service that allows shoppers to easily browse product reviews when considering an in-store purchase.
Mobile Commerce Daily homepage | General news RSS feed
RSS |
Make us your homepage |
Also known as Mcommerce Daily |
Follow us on Twitter |
Mobile-friendly version
May 21, 2013