In an expected move, mobile payments solution Softcard will be heading into the sunset as the nation’s three biggest wireless carriers consider if and what role they can play in what is expected to be a very significant market in the near future.
Articles Tagged ‘Isis’
Google is teaming up with Softcard in the hopes of positioning Google Wallet as the leader in Android mobile payments, but it is likely to face a number of competitors.
While Apple Pay has quickly become the mobile payments platform to beat on iOS, the ongoing leadership void for Android users could be solved by Google’s reported interest in acquiring Softcard.
In mere months, health and wellness brand Jamba Juice has seen 1 million transactions through an Isis mobile wallet giveaway promotion and 1 million more mobile subscribers to its loyalty rewards program.
Amazon has entered the offline mobile-payments space seeking to close the loop on merchant app downloads with a multi-merchant wallet, but retailers may shun the platform as Amazon has encroached on their profits before.
Motel 6 seeks to deliver an efficient digital booking experience by leveraging Google Wallet for faster and more convenient reservations, signifying the motelier has begun to identify customers’ pain points and mitigate them via mobile.
NEW YORK – A Forrester analyst at the 2014 MMA Forum admitted that not many mobile wallets available right now are blending commerce and context together seamlessly, although car transportation application Uber could be the exception.
Best Buy and 7-Eleven have announced that they will be shutting down their near-field communications capabilities in their retail locations, pointing to further struggles for NFC-based mobile payments.
The Host Card Emulation feature in Android KitKat for driving near-field communications mobile payments just got a big boost in the form of support from MasterCard and Visa, which could spell trouble for Isis.
Following Target’s recent data breach, the retailer announced plans to speed up its transition to the chip-based payment standard called EMV, a move that could give mobile payments a boost.