ING Direct USA uses contests to promote mobile banking apps
July 30, 2010ING is encouraging its customers to “put their bank branch in their pocket” with the launch of its enhanced mobile application for iPhone and BlackBerry devices.
ING is encouraging its customers to “put their bank branch in their pocket” with the launch of its enhanced mobile application for iPhone and BlackBerry devices.
Citigroup responded quickly to correct a security flaw in its mobile banking app for iPhone, and the problem seems to be an isolated incident, not an alarming trend.
Pharmacy giant CVS Caremark has launched the Caremark.com iPhone application to let plan members manage and pay for their prescriptions using their mobile devices.
App developer shopkick raised $15 million in Series B financing led by Greylock Partners, a sign that the mobile medium is becoming a priority for retailers.
Elite Gudz released the Plug the BP Oil Spill iPhone application that enables in-app donations to National Wildlife Federation.
Universal Studios, Walt Disney Studios, Lionsgate, Paramount Pictures and Warner Bros. are offering Apple users pay-per-view streaming movies.
SuperSaver.com is using social media to expand its mobile presence, letting merchants connect consumers with savings based on their location.
PocketPhilanthropist is an application for iPhone and iPod touch designed to raise funds for a different charity each week.
E*Trade has focused its mobile strategy on the development of mobile applications, which it has promoted via a series of “talking baby” TV commercials.
British credit card and loan provider Barclaycard is targeting iPhone users with the launch of the free Rollercoaster Extreme branded mobile game.