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Articles Tagged ‘iPhone’


Top 10 mobile commerce apps of Q1

April 30, 2012

These days brands and retailers are constantly rolling out mobile applications to keep up with tech-savvy consumers. However, only a slight few have really stepped up their game and incorporated the key features needed to have users coming back.


HauteLook exec: Building native apps is hard

April 25, 2012

SAN DIEGO – A HauteLook executive at the Mobile Shopping Spring Summit said that marketers looking to delve into the mobile space should think mobile-first and constantly measure everything to better reach their target consumer.

GNC redesigns iPhone, Android app to enhance mobile shopping experience

April 10, 2012

Specialty health and wellness retailer GNC has upgraded its iPhone and Android applications to create a better mobile experience for its tech-savvy consumers.

Ticketmaster taps iPhone app to increase ticket sales

February 27, 2012

Ticketmaster is keeping event goers in the know with a new iPhone application that lets them browse and search for concerts and games in their area.

How Siri’s voice-activated mobile search may affect overall search

February 15, 2012

Not only does voice-activated search unencumber users from crowded screens, but it disintermediates information from the process of retrieving it, thus providing better search results.

Android, iOS on par in driving Web site traffic: study

January 26, 2012

More than 12 percent of traffic to retailers’ and other marketers’ Web sites now come from mobile devices, according to a new report from Walker Sands Communications.

Express drives app downloads, social media via QR codes

January 17, 2012

Clothing retailer Express is using in-store QR codes to increase its application downloads and bolster its social media following.

Krispy Kreme taps mobile app to bolster foot traffic

December 28, 2011

Doughnuts franchise Krispy Kreme is letting users track down the nearest location to find their favorite breakfast sweets via a new mobile application.

Top mobile shopping apps for holiday 2011

December 14, 2011

This holiday season, brands and marketers are stepping up their mobile application efforts. After skyrocketing mobile sales this Black Friday and Cyber Monday, retailers are starting to understand that mobile shopping apps are crucial to holiday mobile efforts.

REI rewards consumers with augmented reality scavenger hunt

December 6, 2011

Outdoor apparel and accessories retailer REI is using an augmented reality application to let consumers win prizes and drive in-store traffic to its new New York location.