Articles Tagged ‘Home Depot’


Sephora, Starbucks offer best digital gift card experiences: report

August 24, 2016

Sephora and Starbucks’ exemplary mobile gifting experiences are results of the retailers’ mastery of customer-facing strategies such as discoverability, wide range of payment options and quick delivery, according to a new report from Retail Systems Research.

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Forrester analyst: Simplified, speedy experiences trump optimizing for conversions

June 23, 2016

NEW YORK – Two analysts at Forrester’s CXNYC 2016 advised brands to follow guidelines for optimizing mobile engagement and driving revenue – such as simplifying tasks, avoiding taunting error messages and removing unnecessary steps – instead of focusing solely on conversion rates when testing new features.

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Home Depot’s mobile strategy flowers for springtime home improvements

April 8, 2016

Mobile is flowering this spring at Home Depot via an application update integrating installation and rental services, a seasonal promotion, enhanced fulfillment services and scaled-up in-store experiences, pointing to the growing role for smartphones in home improvements and gardening.

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Mobile must fuel decision-making for marketing and retail: Steven Alan exec

March 31, 2016

During a Mobile Commerce Daily webinar yesterday, an executive from Steven Alan stressed that mobile has to be behind every decision for retailers, or they risk losing effectiveness, as the technology is so pervasive it affects every aspect of marketing.

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Q&A: Home Depot benefits from early investments in mobile

February 18, 2016

A Home Depot executive said that the chain is now reaping the rewards from starting to invest in mobile years ago and expects more good news in the future as it focuses on enhancing search capabilities, streamlining in-store checkout and experimenting with new innovations.

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Announcing the 2015 Mobile Commerce Awards winners

January 4, 2016

Retailers such as Starbucks, Walmart, Home Depot and Sephora accomplished amazing things on mobile this year, entertaining, informing and, of course, spurring sales, which is why they top the list of Mobile Commerce Awards winners this year.

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Announcing the 2015 Mobile Commerce Awards winners

December 31, 2015

Retailers such as Starbucks, Walmart, Home Depot and Sephora accomplished amazing things on mobile this year, entertaining, informing and, of course, spurring sales, which is why they top the list of Mobile Commerce Awards winners this year.

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Announcing the 2015 Mobile Commerce Awards winners

December 30, 2015

Retailers such as Starbucks, Walmart, Home Depot and Sephora accomplished amazing things on mobile this year, entertaining, informing and, of course, spurring sales, which is why they top the list of Mobile Commerce Awards winners this year.

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Announcing the 2015 Mobile Commerce Awards winners

December 29, 2015

Retailers such as Starbucks, Walmart, Home Depot and Sephora accomplished amazing things on mobile this year, entertaining, informing and, of course, spurring sales, which is why they top the list of Mobile Commerce Awards winners this year.

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Announcing the 2015 Mobile Commerce Awards winners

December 28, 2015

Retailers such as Starbucks, Walmart, Home Depot and Sephora accomplished amazing things on mobile this year, entertaining, informing and, of course, spurring sales, which is why they top the list of Mobile Commerce Awards winners this year.

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