Mobile performance satisfaction levels started out high over the Thanksgiving holiday weekend but degraded as the holiday shopping season progressed, according to a recent report from Compuware Gomez.

Shopatron’s analysis of multichannel holiday shopping for its 800-plus brand clients found that mobile represented 2 percent of sales in the period from Nov. 17 to Dec. 6.

This holiday shopping season is shaping up to be value-driven as consumers are seeking deals on electronics, with ereaders/tablets and games the most popular overall electronics gifting categories, according to a Giftmeister survey.

Mobile phones have become an important part of holiday shopping in a variety of ways, from price comparison to product research, according to Briabe Media.

Despite the rush by retailers to become mobile-ready, with 58 percent of top brands engaging through the medium, only a minority of consumers plan to buy through mobile this holiday season, according to Tamar research.

A Motorola Inc. Enterprise Mobility Solutions research study found that more than 50 percent of consumers across 11 countries used their mobile devices for in-store holiday shopping activities.

Mobile retail offerings will transform the behavior of consumers this holiday shopping season, according a new study by the Yankee Group.