Mobile Marketer today – McDonald’s bets on rich media to build Facebook following; Time Inc.’s InStyle emphasizes social sharing with digital revamp.
Articles Tagged ‘GrubHub’
GrubHub is finishing off its first-ever week-long Snapchat scavenger hunt in which it randomly gave away free grub while engaging with consumers on the increasingly popular channel.
Seamless and GrubHub have signed a definitive agreement to merge as the two companies look to build an organization with enhanced financial strength that can better scale in the rapidly growing food-ordering industry.
GrubHub has rebuilt its Android application from the ground up to let diners order food from more than 5,000 restaurants in 13 cities.
After launching its updated iPhone application in October, GrubHub saw a 330 percent increase in mobile food orders and expects that robust growth to continue.
GrubHub will add OLO Online Ordering’s restaurant clients to its mobile offerings, expanding its list of dining menus available to consumers browsing for places to eat via their smartphone devices.
GrubHub mobile orders comprised just 1 percent of the company’s total revenue last year. Since then GrubHub has expanded its mobile footprint and expects total revenue from mobile orders to increase dramatically this year.