Articles Tagged ‘Google’


Kohl’s teases new Peter Som line via shoppable social video

April 14, 2014

Kohl’s is making shoppable social video on Google+ and YouTube a key part of its strategy to introduce a new limited-edition line of clothing from design Peter Som.

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5 tips to boost search engine optimization in a competitive environment

April 10, 2014

While rankings are an important part of a search engine optimization campaign, there is a lot more to it than that.

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Domino’s pares down mobile checkout to propel orders

April 4, 2014

Domino’s Google Wallet integration into its Android application highlights how pizza chains are focusing on tweaking small features to grow mobile order volume.

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Google store could bring much-needed innovation to physical retailing

March 17, 2014

Google is likely to bring its significant resources to bear in reimagining the traditional retail experience when it opens its first bricks-and-mortar location, a move that could be imminent.

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Going vertical while still staying open source will be key to Google winning Android wars

February 28, 2014

The problem is that Android is not controlled by one single manufacturer, not even Google, since it is open source software. So who then is going to win the Android war?

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Google Wallet adds geolocated loyalty to iOS, combats Passbook

February 7, 2014

Google Wallet has added geolocated push alerts to its Apple version to let iOS users access nearby loyalty deals via the mobile application.

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Mobile search drives in-store traffic and accelerates buying intent

January 17, 2014

NEW YORK – Mobile search and mobile SEO push publishers, brands and retailers into the forefront, bring consumers into stores and boost sales, according to executives at Mobile Marketer’s Mobile FirstLook: Strategy 2014 conference on Wednesday.

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Google Wallet makes gains against PayPal in mcommerce checkout

December 13, 2013

After integrating Google Wallet Instant Buy into their mobile sites or applications, Rue La La, Newegg and Fancy all saw an increase in conversion rates from standard mobile checkout.

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88pc of millennials to use mobile for holiday shopping: Google

November 1, 2013

Millennials will be a big driver of online and mobile shopping this holiday season, with 88 percent of all millennial smartphone owners planning to use their devices for holiday shopping this year compared to 76 percent of all smartphone owners, according to a new report from Google.

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Big five mobile wallet providers have broader reach than banks: Javelin

October 25, 2013

Apple, Google, Amazon, Facebook and PayPal/eBay are threatening to disrupt the payments ecosystem by replacing traditional banks with mobile wallets, and according to Javelin’s recent report, the five tech giants are dwarfing the reach of the top banks.

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