Articles Tagged ‘Google’


Mobile Minutes: Comcast’s wireless network; EU gives Google extension; Uber’s rival; Microsoft’s Nokia phone

September 21, 2016

Today in mobile marketing – Comcast gearing up to offer new wireless network by 2017; The EU just gave Google more time to reply to its Android antitrust charges; Grab, Uber’s rival in Southeast Asia, raises $750 million; Microsoft unveils Nokia feature phone.

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Mobile Minutes: Google’s trip-planning app; Salesforce and AI; Adidas’ Snapchat retention; Pokémon Go Plus

September 20, 2016

Today in mobile marketing – Google steps up travel presence with trip-planning app; Salesforce thinks AI will help it beat Microsoft and Oracle; Adidas’ ad agency says user retention on its Snapchat videos is ‘insane’ compared to YouTube; Pokémon Go Plus hidden features every ‘Pokémon Go’ player should know.

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92pc of mobile researchers make relevant purchases within one day: Google

September 13, 2016

Pointing to the correlation between conducting research on a mobile device and receiving product inspiration from a brand, a recent study from Google found that 92 percent of consumers who did research on their smartphones also made a purchase within the same day.

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Mobile Minutes: Messenger bots’ payments; Walmart’s self-driving carts; Venmo’s ad campaign; Google’s 360-degree photos

September 13, 2016

Today in mobile marketing – Facebook Messenger’s bots will soon take payments; Walmart wants shoppers to be able to hail a cart; This payment app urges its young users to ‘pony up’ in new ad campaign; Google app turns smartphone photos to 360.

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Mobile Minutes: YouTubers protest ad policy; EU on ad blocking; Google’s Pixel phones; Samsung’s mobile recovery

September 6, 2016

Today in mobile marketing – YouTubers protest advertiser friendly policy; Mobile phone networks should not block adverts, says EU; Google said to unveil new phones, 4K Chromecast next month; Samsung mobile recovery suffers blow as Galaxy Notes catch fire.

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How wireless carriers can compete with Facebook, Google and WhatsApp

August 23, 2016

According to Morgan Stanley, in the first quarter of 2016, 85 cents of every new dollar spent in online advertising will go to Google or Facebook, compared to 67 cents in the mobile ad market.

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Why Pinterest is a platform that marketers cannot ignore

August 22, 2016

Research has revealed the extent of Pinterest’s commercial potential: 72 percent of Pinterest users have bought something that they saw on Pinterest in a real-world shop and 64 percent of Pinterest users actually look at items that they have pinned while they are in-store.

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Mobile Minutes: Nokia phones redux; Google Fuchsia; EU rules; GM and Lyft

August 16, 2016

Today in mobile marketing – Ex-Rovio CEO hired to bring Nokia phones back to market; Is Google replacing Chrome OS, Android with Fuchsia?; EU plans to extend some telecom rules to Web-based providers; GM won’t comment on report of move to buy Lyft.

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Mobile Minutes: Google buys Orbitera; Snapchat’s NBC deal; Lyft’s new ability; New iPhone features

August 9, 2016

Today in mobile marketing – Why Google just bought this hot ecommerce startup; Snapchat’s TV strategy just went up a gear with an NBC deal; Lyft adds multiple stops so you can pick up, drop off your friends; New iPhone to have dual camera but no headphone jack.

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Mobile Minutes: Facebook’s camera push; Celebrity post crackdown; Apple offers bug bounties; Google gains in India

August 8, 2016

Today in mobile marketing – Facebook focuses on Snapchat-like camera; FTC to crack down on paid celebrity posts that aren’t clear ads; Apple’s finally offering bug bounties – with the highest rewards ever; Google outpaces Facebook on getting India connected to Internet.

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