Clutter magazine taps augmented reality for scavenger hunt initiative
November 14, 2011Clutter magazine has introduced an augmented reality scavenger hunt campaign that lets consumers compete against each other to win a variety of toys.
Articles Tagged ‘GoldRun’
Debenhams tries on augmented reality for holiday-themed mobile promotion
October 31, 2011British department store chain Debenhams recently used an augmented reality app to let users shop virtual pop-up stores at five landmarks around Britain.
LivingSocial taps augmented reality mobile app for scavenger hunt competition
August 22, 2011LivingSocial is using an augmented reality app to present a series of scavenger hunts that let consumers compete for prizes.
Flavorpill seeks to drive user engagement via mobile scavenger hunt
June 15, 2011Flavorpill, an online destination for cultural events, has teamed up with GPS app service GoldRun to engage consumers in a scavenger hunt taking place during Internet Week in New York.
H&M showcases new collection with GPS-linked augmented reality app
November 2, 2010Retailer H&M has debuted a virtual fashion show featuring selections from its fall/winter collection within the GoldRun application as part of the ten-year anniversary celebrations for CondeNast’s Style.com.
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