Wyndham Hotel Group and Choice Hotels are two of the major hospitality marketers gearing up to drive sales this summer via loyalty program-based promotions on mobile, suggesting that consumers are seeking instant gratification when offering a hotel brand continued business.
Articles Tagged ‘Gary Schwartz’
The Toronto Star’s abandoning of digital subscriptions to focus on generating ad revenue from a free tablet edition highlights traditional publishers’ challenges in getting consumers to accept paid models after years of making content available at no charge.
Amazon’s fast shipping Prime service gained more than 10 million members worldwide while Amazon.com saw nearly 60 percent of its consumers shop for the holidays via mobile devices, cementing its status as the mobile retailer to beat in 2015.
Target is testing mobile payments application CurrentC in several of its stores, enabling employees to pay for purchases using their smartphones.
GetMyBoat, the world’s largest boat rental and charter marketplace, has launched what it claims is the first-of-its-kind global boat insurance product providing low insurance rates to boaters booking through any service or platform.
Fashion retailer Aeropostale is using social and mobile messaging to build anticipation for the upcoming reveal of its new rebranding initiative on July 28, including a text campaign inviting customers in-store and hashtag promotions.
Just when you thought you have mastered your applications and browser tabs, add offline interactive signals to this digital cacophony.
Convenience store chain Kangaroo Express is kicking its fourth annual Roo Cup promotion into high gear via mobile, enabling consumers to reserve a refillable beverage cup, receive special offers and enter to win prizes from their phones.
PayPal continues to extend its mobile payments prowess, with more than 50 cafes, food trucks and restaurants in Toronto now enabling customers to pay for purchases via the PayPal application.
Express is opening a new Times Square location in New York, and making mobile a crucial part of the in-store experience with interactive iPads, charging stations and mobile point of sale.