Emotional marketing triggers the right response
July 28, 2011How consumers feel a company’s values align with theirs—and even a company’s overall perceived likeability—are all integral to creating a favorable feeling toward a product or service.
Articles Tagged ‘Frank Defino Jr.’
PixyMe app drives sales of virtual, physical postcards
March 15, 2010Marketing communications service provider Tukaiz’s PixyMe is a social networking application for the iPhone with a mobile commerce element.
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