SMS can be the boring three-pack of cotton knee-highs, plopped loosely in an indistinguishable bin which people barely take notice.
Articles Tagged ‘ePrize’
Michigan-based restaurant chain Bagger Dave’s Freshly-Crafted Burger Tavern has launched a mobile rewards campaign to better understand its consumers while offering them the chance to win exciting prizes.
Restaurant chain Cosi is engaging consumers with a unique mobile sweepstakes that requires consumers to bring mobile or print game pieces to a Cosi location.
Southern retailer Belk recently finished its 125 Days of Prizes Campaign, resulting in a large increase in mobile activity and social engagement.
The Michigan Lottery is driving engagement with frequent players by adding several new features to its mobile application, including special promotions and interactive social media.
Auntie Anne’s saw 34 percent of submissions for a recent sweepstakes made via mobile, pointing to the growing role that the medium is playing in merchants’ marketing strategies.
Chico’s FAS Inc. is driving engagement for its Chico’s, White House Black Market, Soma Intimates and Boston Proper retail brands, while also raising funds for Children’s Miracle Network Hospitals via a new multichannel campaign that includes a mobile-optimized microsite.
The Broadway musical Spider-Man: Turn Off the Dark is making it easier for fans to reserve tickets via their mobile devices and help drive advanced ticket sales at the same time.
Department store chain Belk is celebrating its 125th anniversary with a multichannel sweepstakes that leverages mobile to make it easier for customers to enter.
PALM DESERT, CA – An Urban Outfitters executive at eTail West last week said that mobile-only platforms such as Instagram and Vine play a big role in the company’s social media strategies by letting the brand highlight its personality and inspire consumers.