EBay would be smart to borrow a page from the playbooks of Uber and Airbnb and make mobile the primary tool in its upcoming test of selling auto mechanic services.
Articles Tagged ‘Ebay’
EBay and Fandango, among the first merchants to build apps for Amazon’s Fire smartphone, are using the phone’s unique features to eliminate the number of taps and swipes between search, browse and purchase for a more streamlined shopping experience.
PayPal has begun testing a new loyalty program called PayPal Select that seeks to promote use of the digital-payments network by offering more rewards for its most active members.
EBay is doubling down on its shop-anywhere Click & Collect service in Britain because of how quickly it is gaining traction but says that same-day delivery service eBay Now is not experiencing the same level of enthusiasm.
Staples has opened a second West Coast development lab, building its strategic focus on testing and launching innovative online selling models to optimize the ecommerce shopping experience.
EBay is doubling down in Latin America with new versions of the company’s mobile and Web platforms that play up local and tailored content.
EBay has updated its mobile applications and mobile Web site with new features that enhance browsing, shopping and selling capabilities.
EBay has just expanded its Collections feature to Britain and Germany, but the online giant has yet to carry the feature over to its mobile site, missing out on a key medium for social engagement.
While PayPal is fueling much of eBay’s mobile growth, the company’s local and offline initiatives have been slower to take off, highlighting the challenge in leveraging mobile to drive multichannel experiences.
Registration is open for the 3rd annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy’s, Coca-Cola, Office Depot, Lowe’s, Amazon’s Zappos, Rue La La, Citi, REI, Omni Hotels, Forrester, Yahoo, NYT, USA Today and Cumberland Farms. Must-attend event for brands, retailers, agencies and publishers.