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Articles Tagged ‘DVD’


Lionsgate drives DVD, Blu-ray sales by offering mobile rewards

March 7, 2011

Independent movie studio Lionsgate is driving sales of its new DVD and Blu-ray releases by offering rewards to consumers who scan their products in retail stores.

Universal Studios runs “Inglourious Basterds” mobile commerce ads

December 25, 2009

Universal Studios Home Entertainment is enabling in-banner shopping for consumers on the go this holiday season with a mobile commerce advertising campaign.