Articles Tagged ‘Dunkin’ Donuts’


Starbucks boosts mobile loyalty program with New York Times content

July 23, 2015

Starbucks is expanding its partnership with The New York Times to bring top daily articles to its mobile application users and reward loyalty members with points when they purchase print and digital subscriptions, reflecting the growing importance of top-notch content for merchants on mobile.

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Dunkin’ Donuts teases mobile ordering pilots amidst Visa Checkout integration

June 9, 2015

Dunkin’ Donuts has confirmed its move into mobile ordering and is introducing an integration with payment platform Visa Checkout ahead of the public rollout, expected to be later this year.

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Baskin-Robbins ices up Father’s Day sales with mobile-optimized ordering site

June 2, 2015

Baskin-Robbins is aiming to add garnish to its mobile strategy and drive up sales ahead of Father’s Day by offering consumers the ability to place orders for customized cakes and treats via its online ordering Web site, while sister brand Dunkin’ Donuts continues to leverage mobile instant-win games to drum up excitement for new products.

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Dunkin’ Donuts tries to freeze out competition with Coolatta mobile game

May 27, 2015

Dunkin’ Donuts addresses consumers’ summertime infatuation with baseball, cool drinks and free stuff in a new mobile game giving residents of Massachusetts and New Hampshire a chance to win daily prizes by “scratching” off a virtual Mango Passion Fruit Coolatta drink.

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Dunkin’ Donuts gives customers the royal treatment on Twitter

May 5, 2015

Dunkin’ Donuts is celebrating the birth of Britain’s Royal Baby with a Twitter sweepstakes that lets customers tweet who in their life deserves to be treated like royalty in exchange for a chance to win a trip for two to England and other prizes.

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Baskin Robbins follows Dunkin’ Donuts into mobile loyalty

April 27, 2015

Baskin Robbins’ plan to launch a mobile loyalty program, including successful features from Dunkin’ Donuts’ mobile application, will build engagement by giving consumers a faster way to learn about time-sensitive events and offers, while making customers more likely to redeem promotions.

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Dunkin’ Donuts, Seamless order in mcommerce with Google Wallet integration

April 13, 2015

Dunkin’ Donuts and Seamless are aiming to order in more mobile sales by integrating with Google Wallet as a mobile payment option for Android users, proving that food and beverage marketers must offer mcommerce solutions for consumers of both iOS and Android platforms.

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Dunkin’ Donuts’ mobile instant win game is a sweet deal

February 10, 2015

Dunkin’ Donuts is offering mobile device users in select markets the opportunity to play a Valentine’s Day-themed instant win game with a myriad of prizes and is driving enrollment in its DD Perks mobile loyalty program with a second sweepstakes option featuring a grand prize of two JetBlue flight vouchers and a Travelpro luggage set.

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Dunkin’ Donuts cracks the formula on loyalty with mobile’s help

January 28, 2015

A Dunkin’ Donuts executive said the company is “all in” on mobile following the success of its one-year-old DD Perks Rewards program as well as promising initial results from a mobile ordering test.

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Cumberland Farms shares taste of victory in coffee wars on mobile

December 30, 2014

Cumberland Farms is tying a mobile free coffee offer to the results of a test that finds Cumberland’s coffee tastes as good as Dunkin’ Donuts’ brand.

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