Articles Tagged ‘Dunkin’ Donuts’


Dunkin’ taps bevy of Twitter Pumpkin celebration with sweeps

August 23, 2016

Dunkin’ Donuts is getting an early start on promoting sales for its pumpkin-flavored products with a sweepstakes on Twitter that prompts users to retweet a photo to celebrate the flavor’s arrival.

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Dunkin’ Donuts heats up Cold Brew debut via Snapchat geofilters

August 3, 2016

Dunkin’ Donuts foreshadowed the rollout of its Cold Brew coffee this past weekend by enabling its Snapchat followers to be the first to unlock a series of themed geofilters now available in all stores, showcasing how brands can inject exclusivity into their social channels.

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Baskin-Robbins’ triple-scoop app encompasses payments, offers, personalization

August 2, 2016

Ice cream shop chain Baskin-Robbins is borrowing from sister company Dunkin’ Donuts with a new application that loads virtual, reloadable cards for completing purchases.

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Why universal mobile wallets will eventually overtake retailers’ offerings

August 1, 2016

Mobile wallets are slowly gaining adoption, but retailers’ offerings are currently the winners because they can be easily integrated with loyalty programs, providing an incentive to use them.

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Will Dunkin’ Donuts’ mobile ordering expansion help overthrow Starbucks’ throne?

April 29, 2016

Dunkin’ Donuts is bringing mobile ordering to the metropolitan New York area this May while promoting the latest version of its application, suggesting the chain is barreling full steam ahead when it comes to tackling Starbucks’ stronghold in urban locations.

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Dunkin’ Donuts elevates QSR competition with updated app, loyalty promotion

April 14, 2016

Dunkin’ Donuts caffeinated its mobile strategy with an updated application featuring enticing imagery and a touch-friendly interface, a loyalty promotion giving away 125 points and an app pilot for Baskin-Robbins, heating up competition with Starbucks.

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Dunkin’ Donuts uncaps sales via Northeast mobile ordering expansion

March 9, 2016

Dunkin’ Donuts is preparing itself for a surge in rewards membership sign-ups following the expansion of its mobile ordering pilot to select locations in Massachusetts and Rhode Island, as only DD Perks members can take advantage of the brand’s VIP application.

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Dunkin’ Donuts targets the lovestruck with Facebook Live, geofilters

February 12, 2016

Dunkin’ Donuts is stirring up sales ahead of Valentine’s Day by promoting its love-themed digital gift cards and featuring its heart-shaped donuts in a live stream session on Facebook, paving the way for food and beverage brands to capitalize on major holidays.

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Shake Shack, Dunkin’ Donuts see success with Visa Commerce Network

February 1, 2016

Restaurant chain Shake Shack saw a spike in new customers after joining the new Visa Commerce Network, a platform that connects consumers to multiple retailer discounts via mobile notifications.

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Top 10 mobile coupon-enabled campaigns of 2015

December 11, 2015

As consumers increasingly turn to mobile for smart ways to save and shop, mobile coupons was one strategy that reigned supreme among retailers, quick service restaurants and consumer packaged goods brands this year.

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