Google continues to move away from near-field-communication with a bigger bet on a cloud-based system that makes mobile payments accessible to more marketers even though retailers are still skeptical on the Internet giant’s intentions.
Articles Tagged ‘Drew Sievers’
With no clear leader in mobile payments, a rapidly growing number of merchants are planning branded payment apps threatening to cause consumer fatigue and a shakeout.
With mobile ordering for take-out food growing quickly, competition in the space is heating up as GrubHub Seamless files for an initial public offering while Foodler strengthens its loyalty positioning via a new integration with mobile rewards and payments platform LevelUp.
PayPal has announced its plans to create a payments application for wearable devices, expanding its prowess over mobile commerce.
As exciting as mobile phones are – and trust me, as a former CEO of a mobile banking and payment company, I have had a decade-long infatuation with the technology – I am here to say that I think mobile phones are not the sole future of payments at all.
As mobile wallets continue to struggle to find adoption through smartphone applications, some are now looking to wearable devices for more efficient and secure payment mechanisms.
Chipotle has announced that it will be investing $10 million towards integrating mobile payments in its branded application, showing how the quick-service restaurant sees a great value in entering the space.
With widespread agreement over mobile’s significant benefits for public transportation, the news that New York’s Metropolitan Transit Authority will not adopt mobile until the end of the decade begs the question: Why is it taking so long for public transportation systems to mobilize?
Approximately one-third of Barclays digital bankers solely access their finances through the company’s mobile application, indicating that there is likely a significant group of mobile-only bankers.
After integrating Google Wallet Instant Buy into their mobile sites or applications, Rue La La, Newegg and Fancy all saw an increase in conversion rates from standard mobile checkout.