Active outdoor apparel and footwear brand Columbia Sportswear is driving sales among its target consumers on the go via a mobile storefront.
Articles Tagged ‘Demandware’
This holiday season the game has changed as retailers bring their brand and store to the consumers’ palm.
A retail study found that consumers are increasingly turning to mobile devices to add depth and convenience to their in-store shopping experience.
Footwear retailer Nine West has stepped into mobile commerce with a new site that supports its multichannel strategy.