Why would you hammer a screw?
May 2, 2013It is interesting to follow the raging holy war surrounding mobile Web versus native applications.
It is interesting to follow the raging holy war surrounding mobile Web versus native applications.
Biology and the “Off-Balance Sheet Showroom:” these two topics may seem entirely unrelated, but actually there is a close parallel in the mobile marketing market segment.
Mobile technology has carved a path from retailer directly to consumers, and has given the industry a viable way to communicate with their best customers at the most opportune time.
Mobile commerce is easily outpacing other retail channels as the fastest-growing and with only one way to go: up.
NEW YORK – Mobile Web sites must be quick to load, take full advantage of a small screen and completely represent a brand’s overall image, per analysts at the Mcommerce Summit: State of Mobile Commerce 2011 conference.
BALTIMORE – Having shepherded Toys ‘R’ Us and Godiva on mobile, Digby CEO Dave Sikora is confident that mobile commerce has entered a new stage.
SAN FRANCISCO – Executives from Wet Seal, Netbiscuits, Zumobi and Digby detailed the steps to create user-friendly sites and apps that enable viewing of ads, searching, shopping and transacting.
Dave Sikora, CEO of Digby, Austin, TX, kicked off Mobile Boot Camp, cohosted by the NRF’s Shop.org, Mobile Marketer and Mobile Commerce Daily, with an introductory speech.
Digby, a provider of mobile commerce services for retailers, announced its acquisition of Movaya Wireless, a mobile company focused on digital goods storefront applications.
1-800-Flowers.com, the nation’s leading online florist, will launch a branded mobile storefront as part of a multichannel strategy to capture business from consumers on the go.