AT&T is launching a charter program in the coming weeks to test the use of 2D bar code scanners on the carrier’s mobile devices.

LAS VEGAS – Wells Fargo & Co. and Visa Inc. announced at CTIA that the companies have partnered to launch Rapid Alerts for Wells Fargo Visa credit cardholders.

Consumers and advertisers are curious about mobile coupons, but their challenges and limited consumer usage mean they do not need to be an immediate priority, according to Forrester Research.

Supermarket chain A&P tapped Zavers to offer SMS-based mobile couponing at participating A&P grocery stores.

Target has launched a nationwide mobile couponing initiative that lets consumers redeem discount offers by scanning a 2D bar code at the point of sale.

Sybase 365 has expanded its portfolio of mobile customer relationship management tools and services that enable enterprises to engage customers throughout the entire customer lifecycle using the mobile channel.

Micros Retail Systems, a provider of enterprise applications, has partnered with Mocapay to mobile-enable its customers’ loyalty and gift programs.

National gourmet pizza, sandwich and salad chain zpizza has mobilized its gift and customer loyalty program to support its marketing and sales initiatives.

Digital incentive and information management company Zave Networks and mobile service provider Didmo are teaming up to help advertisers deploy mobile applications and coupons.