How Coca-Cola’s mobile credit campaign may change shopper marketing
August 2, 2010A Coca-Cola Co. promotion to reward shoppers with mobile credit via packages may pave the way for other packaged goods companies to follow suit.
Articles Tagged ‘consumer packaged goods’
Online retailer Alice.com launches app for CPG items
February 3, 2010Alice.com, a consumer packaged goods online retailer, has launched an iPhone application to provide a more convenient experience to its consumers.
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