Articles Tagged ‘commerce’


WePay integrates Apple Pay, Android Pay into mobile Web shopping

March 17, 2017

WePay is expanding the ways that its customers can make payments on the mobile Web thanks to a new integration with two of the biggest names in the payments industry: Apple Pay and Android Pay.

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Loyalty programs tend to increase mobile visit frequency and spend: report

March 16, 2017

While retailers have long known that loyal consumers are better than new consumers, new research from Cardfree shows that mobile consumers tend to increase their frequency of visits to a retail page by two times, making them even more valuable.

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The North Face uses geotargeting for new rain-themed Spotify campaign

March 15, 2017

The North Face is employing a unique weather-based geotargeting to promote the release of its newest waterproof coat by through a new branded song on the Spotify mobile application only in areas where it is raining.

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YouCam adds live streaming feature to augmented reality makeup app

March 14, 2017

Paul Mitchell, Ardell and Glamour are just a few of the brands that will soon be able to reach even more customers through YouCam’s new live streaming makeup service.

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Stacy’s Pita Chips bridges offline retail and online marketing through Snapchat

March 9, 2017

Stacy’s Pita Chips is celebrating Women’s History Month with unique bags that come with a Snapchat code that leads to digital resources on them.

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Domino’s and NFPA to deliver fire safety tips with every order

March 8, 2017

Domino’s is delivering more than just pizza via a partnership with the National Fire Protection Association that will see the brand distributing fire safety materials with every order.

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Brilliant Earth opening three omnichannel showrooms in key markets

March 7, 2017

Jewelry brand Brilliant Earth is continuing to leverage in-store retail with online and mobile components with the opening of three new showrooms in three key markets.

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McDonald’s centers growth plan on mobile ordering

March 3, 2017

McDonald’s is centering its long-term global growth plan on the new capabilities afforded by digital, with mobile pay and mobile ordering being a central part of this new strategy.

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Masterpass expands order ahead coverage to new markets, features

February 28, 2017

Mastercard is expanding the coverage of one of its more innovative mobile payment features with the addition of six new markets to Masterpass’ order ahead feature.

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Viber launches in-chat shopping platform

February 27, 2017

Viber is embracing the evolution of messaging beyond simple SMS capabilities with the launch of a new in-chat shopping experience for users, hoping to compete with other monetized messaging applications such as WeChat.

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