Taco Bueno takes mobile coupon program national
August 18, 2009Mexican fast-food chain Taco Bueno expanded its mobile coupon campaign nationwide after the claimed success of a test.
Mexican fast-food chain Taco Bueno expanded its mobile coupon campaign nationwide after the claimed success of a test.
Fast food giant McDonald’s Corp. is using mobile coupons in parts of the western United States timed with the launch of its new iced coffee beverage.
The Subway restaurant franchisees for the Buffalo, New York, area are recording a redemption rate of 5 percent to 6 percent for mobile coupons. Now compare that with the typical 1 percent to 3 percent redemption rate for paper coupons.
Hair salon chain Supercuts is testing mobile coupons in New England to generate traffic to its stores for hair care services.