Articles Tagged ‘Brennan Hayden’


Men’s Wearhouse employs app for omnichannel inventory management

March 20, 2014

Men’s Wearhouse has launched an omnichannel inventory program that enables employees to better serve customers via a new mobile application.

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Domino’s Pizza makes limited-time offers vital part of mobile strategy

March 18, 2014

Domino’s Pizza continues to make a name for itself in the mobile ordering space with another aggressive time-sensitive offer that targets sports fans and spurs quick digital orders.

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Licensed car-service apps challenge Uber’s dominance

March 14, 2014

As new application-based taxi services such as Uber and Lyft face challenges for not following regulations, a more conservative approach from Carmel Limousine shows how marketers can work within the legal system effectively.

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Victoria’s Secret links digital, real-world scavenger hunt via image recognition

February 11, 2014

Victoria’s Secret continues to lead the pack in retailers leveraging mobile applications for more than just shopping with a new spring break campaign that layers image recognition and games on top of commerce features.

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Nike bulks up mobile advertising investments to drive sales

December 18, 2013

Nike is testing a couple of new advertising units that go beyond basic banner ads to drive sales of its gear.

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Gap expands omnichannel inventory program for added convenience

November 22, 2013

Gap and Banana Republic are expanding their “Reserve in Store” pilot to help holiday shoppers save time by reserving items on-the-go and easily picking them up in-store.

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Square takes on eBay with lower-cost online selling model

June 28, 2013

Square continues to expand its offerings beyond simple mobile point-of-sale services, most recently with an online marketplace, as it looks to build a commerce business along the lines of eBay.

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American Express blends mobile commerce into Twitter program

February 13, 2013

American Express has expanded its ongoing Sync program to let consumers buy products from a handful of retailers by tweeting at special hashtags.

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Amazon makes play for greater influence over in-store shoppers

July 3, 2012

In a reflection of mobile’s growing importance for the in-store shopping experience, Amazon is bringing its augmented reality bar code scanning app Flow Powered by Amazon to Android devices for the first time.

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Are foursquare changes enough to hold onto its seat at the table?

June 8, 2012

The bloom came off check-in applications a while ago and now foursquare, a significant force behind the trend, has unveiled a significant update that takes the focus away from check-ins and places it on making the app more of a recommendation engine.

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