Articles Tagged ‘Brenna Hanly’


The QR code experiment at the Harvard campus

November 15, 2010

Because QR codes are becoming a frequent part of our conversation, marketers forget that the majority of this country does not even own a smartphone capable of reading the codes.

How to drive more app downloads

August 13, 2010

One of the most important decisions in launching a successful mobile application is determining how to drive downloads.