Articles Tagged ‘Branding Brand’


Amazon Prime Day’s mobile trifecta of app downloads, promotional volume, loyalty

July 14, 2016

On Amazon Prime Day this year, the ecommerce retailer’s mobile application drove twice as many orders from Prime members as last year and saw more than one million customers use the app for the first time, underscoring the synergy between apps, loyalty and promotions.

Share on FacebookShare on LinkedInShare on Twitter

EBay bets on Google’s AMP for faster mobile Web browsing

July 6, 2016

Recognizing the increasingly important role that mobile search plays in the shopping journey, eBay is leveraging Google’s Accelerated Mobile Pages framework to deliver simple, accessible and fast browsing experiences when shoppers click on a link in an external platform.

Share on FacebookShare on LinkedInShare on Twitter

Branding Brand acquires Waysay, bringing chat feeds to retailers’ apps

June 10, 2016

With interest in conversational commerce growing, mcommerce solutions provider Branding Brand has acquired Waysay, which helps retailers engage application users throughout the shopping journey.

Share on FacebookShare on LinkedInShare on Twitter

Walmart’s Thanksgiving weekend mcommerce volume doubles

December 2, 2015

Mobile is the dominant shopping trend at Walmart so far this holiday season, accounting for 70 percent of online traffic and nearly half of online orders since Thanksgiving.

Share on FacebookShare on LinkedInShare on Twitter

Man on the Street: Retailers eye closing mobile conversion gap in 2016

October 19, 2015

RANCHO MIRAGE, CA – Executives at the Mobile Shopping Summit 2015 pointed to retail clients’ desire to put more support behind mobile commerce to close the conversion gap, enhance the customer experience and boost revenue in 2016.

Share on FacebookShare on LinkedInShare on Twitter

Smartphones grabbed 41pc more online visits in January: report

February 11, 2015

While desktop lost 15 percent of its share of online visits in January, mobile, specifically smartphones, is on the uptick, gaining 41 percent year over year, according to a new report from Branding Brand.

Share on FacebookShare on LinkedInShare on Twitter

Mobile shopping officially trumps desktop: report

September 9, 2014

Fifty-one percent of visits to retailers’ Web sites are made via mobile devices, making the mobile channel the majority source of online shopping, according to mobile commerce platform Branding Brand’s recent Mobile Commerce Index report.

Share on FacebookShare on LinkedInShare on Twitter

Blockbuster, Office Depot nail Black Friday mobile performance: report

December 2, 2013

Blockbuster, Office Depot and Rakuten were well prepared for the surge in smartphone and tablet shopping on Black Friday as mobile sales surged 43 percent year-over-year, according to several new pieces of research this weekend.

Share on FacebookShare on LinkedInShare on Twitter

Gilt, Sears experience higher mobile conversions in build up to holidays

October 10, 2013

Retailers such as Sears and Gilt are reporting an increase in mobile conversion rates thanks to enhanced user experiences that are faster, more personalized and require fewer steps to check out.

Share on FacebookShare on LinkedInShare on Twitter

Retail salespeople must evolve with mobile to stay relevant

July 12, 2013

As mobile applications and sites increasingly fill each and every need of shoppers, do retail salespeople need to worry about their jobs? Experts seem to think there is no need for concern, only change.

Share on FacebookShare on LinkedInShare on Twitter