Articles Tagged ‘Bob Gold’


Top 5 predictions for mobile payments in 2013

January 7, 2013

What can marketers and retailers expect with mobile payments in the year ahead? Here are some trends that may become mainstream.

Mobile social purchases and rewards demystified

November 20, 2012

Marketers should focus more on mobile and social behavioral strategies to guide a consumer through the purchase flow.

Shippensburg University tests NFC in school cafeterias

March 20, 2012

Shippensburg University is letting students order meals via an NFC-enabled sticker at two cafeterias in the school.

CVS/pharmacy boosts shopability of mobile site by enabling purchasing

December 13, 2011

With consumers increasingly using their handsets to shop, CVS/pharmacy has revamped its mobile site to make the entire CVS.com catalog available to shoppers.