Best Buy is driving holiday shoppers back to its stores for repeat visits through exclusive cash-back offers in the Ibotta mobile savings application.
Articles Tagged ‘Black Friday’
Target is aiming to streamline in-store holiday shopping for its guests with the introduction of navigation features, such as interactive maps and shopping lists within its mobile application.
Application developers and retailers with companion mobile apps, brace yourselves for what is expected to be the single biggest day for mobile shopping yet – and it is right around the corner on Nov. 28.
Old Navy is leveraging social media and a text-to-win game to entice Black Friday shoppers hoping to win a $1 million jackpot or a $200 shopping spree from the retailer.
Toys “R” Us is addressing consumers’ pain points around holiday shopping, with mobile playing a key role streamlining both the in-store and online experiences.
Mobile is expected to account for 31 percent of online sales on Thanksgiving, up from 21 percent last year, for a total of $418 million, according to new research from Adobe.
NEW YORK – A LivingSocial executive at the Mobile Marketing Summit: Holiday Focus 2014 claimed that trends and increased mobile usage point to a bigger holiday season online and on mobile.
Blockbuster, Office Depot and Rakuten were well prepared for the surge in smartphone and tablet shopping on Black Friday as mobile sales surged 43 percent year-over-year, according to several new pieces of research this weekend.
Sears and Kmart are leveraging mobile to give members of the Shop Your Way loyalty program early, online access to Black Friday specials days before in-store shoppers.
As retailers and consumers both move toward more shopping on Thanksgiving Day, mobile will be a big driver, with both retail sales and traffic expected to increase significantly on the holiday this year.