Articles Tagged ‘Black Friday’


Best Buy drives repeat visits during holidays with Ibotta app

November 20, 2014

Best Buy is driving holiday shoppers back to its stores for repeat visits through exclusive cash-back offers in the Ibotta mobile savings application.

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Target streamlines in-store holiday shopping with app navigation features

November 18, 2014

Target is aiming to streamline in-store holiday shopping for its guests with the introduction of navigation features, such as interactive maps and shopping lists within its mobile application.

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Getting the retailer’s app ready for Black Friday

November 17, 2014

Application developers and retailers with companion mobile apps, brace yourselves for what is expected to be the single biggest day for mobile shopping yet – and it is right around the corner on Nov. 28.

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Old Navy taps SMS to drive excitement for Black Friday promotions

November 13, 2014

Old Navy is leveraging social media and a text-to-win game to entice Black Friday shoppers hoping to win a $1 million jackpot or a $200 shopping spree from the retailer.

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Toys R Us taps QR codes for easy navigation to Thanksgiving deals

November 10, 2014

Toys “R” Us is addressing consumers’ pain points around holiday shopping, with mobile playing a key role streamlining both the in-store and online experiences.

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Mobile sales to top $1B on Thanksgiving, Black Friday combined: Adobe

November 7, 2014

Mobile is expected to account for 31 percent of online sales on Thanksgiving, up from 21 percent last year, for a total of $418 million, according to new research from Adobe.

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LivingSocial claims trends point to big holiday season for mobile

September 11, 2014

NEW YORK – A LivingSocial executive at the Mobile Marketing Summit: Holiday Focus 2014 claimed that trends and increased mobile usage point to a bigger holiday season online and on mobile.

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Blockbuster, Office Depot nail Black Friday mobile performance: report

December 2, 2013

Blockbuster, Office Depot and Rakuten were well prepared for the surge in smartphone and tablet shopping on Black Friday as mobile sales surged 43 percent year-over-year, according to several new pieces of research this weekend.

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Sears moves Black Friday deals onto loyalty app for early access

November 18, 2013

Sears and Kmart are leveraging mobile to give members of the Shop Your Way loyalty program early, online access to Black Friday specials days before in-store shoppers.

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Will Thanksgiving be the biggest mobile shopping day ever?

November 14, 2013

As retailers and consumers both move toward more shopping on Thanksgiving Day, mobile will be a big driver, with both retail sales and traffic expected to increase significantly on the holiday this year.

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