Articles Tagged ‘Best Buy’


Best Buy adopts Chase Pay, putting another nail in CurrentC’s coffin

September 15, 2016

Best Buy has signed a multiyear agreement to begin accepting Chase Pay in its retail locations, online and within its mobile application.

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Mobile Minutes: Best Buy and virtual reality; New digital currency; Spotify’s IPO plans; Facebook’s political views

August 25, 2016

Today in mobile marketing – Best Buy poised to be virtual reality’s first mainstream test; Big banks plan to coin new digital currency; Spotify has a big wrinkle iron out before it goes public; Find out what Facebook thinks about your political views.

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Best Buy competes for gold in Twitter contests during Olympics frenzy

August 11, 2016

Best Buy is bringing the Olympics to social media users at home in a contest that prompts consumers to post photos of themselves completing athletic tasks for a chance to win a prize.

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Best Buy spurs omnichannel purchases with real-time in-app inventory filter

August 5, 2016

Shoppers on the Best Buy application can now filter their searches by which products are available for pickup that day at a store, pointing to the growing importance of real-time inventory insight for driving omnichannel shopping experiences.

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Best Buy drives 1M store visits with mobile content, local ads

July 13, 2016

Best Buy drove more than one million in-store visits after focusing on mobile to answer customers’ product-related questions via buying guides, video tutorials on YouTube and localized mobile ads.

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Best Buy enables users to continue browsing with quick add-to-cart button

June 2, 2016

Best Buy is enhancing the convenience factor for shopping on its application by allowing users to add items to their cart by simply holding an icon, reflecting how retailers are looking to drive conversion rates on mobile.

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Best Buy slashes through Twitter content by pairing polls and sales

May 16, 2016

Best Buy ramped up sales of classic horror films by celebrating Friday the 13th on Twitter, pairing the social media platform’s polling feature with a mobilized curated film list for easy purchase.

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Top 10 interactive mcommerce initiatives of Q1

April 4, 2016

At the start of 2016, many brands pledged to continue leveraging mobile to promote one-to-one experiences with consumers before hitting them with a strong incentive to purchase, a strategy that was evident in campaigns from Sephora, Starbucks and more.

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Best Buy plugs scan-to-shop search feature into Android app

January 28, 2016

Best Buy is bringing an interactive spin to the catalog-browsing experience by incorporating visual search technology into its Android mobile application, allowing users to hover their device over any image and make an instant purchase.

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Best Buy pairs holiday trivia contests on Twitter with gift ideas

December 8, 2015

Best Buy is driving online sales through posts on Twitter in which users are prompted to share opinions, answers to trivia and personal anecdotes.

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