At the start of 2016, many brands pledged to continue leveraging mobile to promote one-to-one experiences with consumers before hitting them with a strong incentive to purchase, a strategy that was evident in campaigns from Sephora, Starbucks and more.
Articles Tagged ‘Best Buy’
Best Buy is bringing an interactive spin to the catalog-browsing experience by incorporating visual search technology into its Android mobile application, allowing users to hover their device over any image and make an instant purchase.
Best Buy is driving online sales through posts on Twitter in which users are prompted to share opinions, answers to trivia and personal anecdotes.
Mobile Minutes: Amazon’s alcohol delivery; PayPal’s OneTouch expansion; Apple Watch in Best Buy; TuneIn goes premiumAugust 27, 2015
Today in mobile marketing – Amazon launching one-hour booze delivery in Seattle; PayPal expands One Touch program to new markets in Europe, Australia; Apple Watch primed for mainstream appeal with Best Buy rollout; TuneIn adds premium option.
Mobile Marketer today – Best Buy, Taco Bell prove YouTube stars’ cachet among millennials; Q&A: American Express banks on mobile to recruit top-notch digital talent.
Mobile Minutes: Google Play Music; Square’s IPO; Best Buy sells Apple Watch; Facebook’s free Internet serviceJuly 28, 2015
Today in mobile marketing – Google and Samsung take on Apple Music with six months of free music streaming; Mobile payments company Square files confidentially for IPO – reports; Best Buy to become first major retail chain to offer Apple Watch; Facebook and other tech giants expand Internet access in Africa.
Bringing contactless mobile payments to bricks-and-mortar stores continues to be a challenging process plagued with technology difficulties, inexperienced store associates and an evolving landscape.
Consumer electronics retailer Best Buy is entering the underserved wedding registry space with a new mobile-enabled service, hoping to position itself as one of the three retailers a typical couple registers with.
Best Buy is driving holiday shoppers back to its stores for repeat visits through exclusive cash-back offers in the Ibotta mobile savings application.
Walgreens stands out among retailers in leveraging the best features of Android’s new Lollipop software, such as interactive push notifications.