Articles Tagged ‘Best Buy’


NFC takes another blow as 7-Eleven, Best Buy shut it down

March 20, 2014

Best Buy and 7-Eleven have announced that they will be shutting down their near-field communications capabilities in their retail locations, pointing to further struggles for NFC-based mobile payments.

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Best Buy competes with online giants via Ibotta deals

February 21, 2014

Best Buy is driving incremental sales by offering rebates through the Ibotta application, which rewards consumers with cash for interacting with brands and making purchases.

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Best Buy tries mobile gaming to drive loyalty engagement

January 9, 2014

Best Buy is linking together email and mobile with an interactive Web-based game as the next big marketing push for its recently revamped loyalty program.

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Top 10 in-store mobile campaigns of 2013

December 23, 2013

Walmart, Best Buy and Urban Outfitters had the best in-store mobile campaigns this year, highlighting the gains that retailers have made in improving the bricks-and-mortar shopping experience this year.

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Target blows past Walmart as most-browsed retailer on mobile

December 12, 2013

Target was the most-browsed retailer on mobile over the past six months, knocking Walmart from the top spot, according to a new report from Mobiquity. Each retailer has taken a slightly different approach to mobile this year and continues to see strong growth rates.

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Showrooming has not killed Best Buy — yet

November 20, 2013

Best Buy is beginning to make a turnaround after many assumed that showrooming would kill off the specialty electronics retailer. Although competitive pricing and a bigger focus on loyalty are steps in the right direction, the retailer is banking significantly on mobile to prove its worth this holiday season.

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Best Buy energizes SMS with push alert for Black Friday success

November 14, 2013

Best Buy continues to view SMS as a workhorse in mobile with a new messaging program that keeps shoppers aware of holiday deals all season long. The retailer is also staying on top of messaging’s evolution via a push notification to alert customers to the program.

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Best Buy fights showrooming with new mobile-focused loyalty program

September 18, 2013

Best Buy has revamped its loyalty program with mobile playing a key role in improving the in-store experience and offering consumers exclusive deals.

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Best Buy loads mobile app with check-ins to drive loyalty

July 26, 2013

Best Buy has updated its mobile application with a new check-in feature that rewards loyalty members for shopping in-store regularly.

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Shopkick extends reach into mcommerce with in-app purchasing from major retailers

July 24, 2013

Shopping application shopkick now enables consumers to earn rewards for in-app purchases from retailers such as Old Navy, Best Buy and Macy’s in addition to being rewarded for walking into a physical store.

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