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Articles Tagged ‘augmented reality’


Domino’s Pizza taps augmented reality to promote pizza offers

January 3, 2012

Domino’s Pizza is dipping its toes into augmented reality with a new campaign that brings its latest 555 pizza deal to life.


REI rewards consumers with augmented reality scavenger hunt

December 6, 2011

Outdoor apparel and accessories retailer REI is using an augmented reality application to let consumers win prizes and drive in-store traffic to its new New York location.

Clutter magazine taps augmented reality for scavenger hunt initiative

November 14, 2011

Clutter magazine has introduced an augmented reality scavenger hunt campaign that lets consumers compete against each other to win a variety of toys.

Amazon uses augmented reality, search to drive sales

November 7, 2011

Amazon is continuing to grab its piece of the mobile pie by integrating augmented reality and search into an iPhone application.

Debenhams tries on augmented reality for holiday-themed mobile promotion

October 31, 2011

British department store chain Debenhams recently used an augmented reality app to let users shop virtual pop-up stores at five landmarks around Britain.

LivingSocial taps augmented reality mobile app for scavenger hunt competition

August 22, 2011

LivingSocial is using an augmented reality app to present a series of scavenger hunts that let consumers compete for prizes.

8coupons relies on augmented reality-powered app to deliver local deals

May 9, 2011

8coupons is letting consumers browse from more than 500,000 local deals via an augmented reality-enabled iPhone application.

Worldwide camera phone sales to exceed 1B this year: report

April 7, 2011

Camera phone sales will exceed 1 billion units worldwide for the first time in 2011, according to Strategy Analytics, which opens up many opportunities for marketers and retailers.

Valpak pushes geo-targeted coupons via mobile augmented reality app

March 29, 2011

Valpak has teamed up with junaio to use the company’s augmented reality application to push geo-targeted coupons from nearby businesses.

Atol taps augmented reality to let consumers try on, buy glasses

February 24, 2011

French retailer Atol is using augmented reality to let consumers try on glasses and buy the ones they want via an application.