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Articles Tagged ‘apps’


8 top tech trends for media to watch in 2012

January 20, 2012

Mobile is poised to revolutionize media less than a decade after the desktop Web demolished long-established business models. How will mobile channels such as apps influence media’s future?


5 lessons to apply when launching a mobile site or campaign

January 6, 2012

Having launched and marketed a successful mobile service at a former company, I have learned the hard way what I should have done and what I should have avoided.

Orbitz launches revamped mobile site, daily deals to capitalize on last-minute travel

December 13, 2011

Online travel booking site Orbitz has rolled out a mobile-exclusive daily deals program and an optimized mobile site that target travelers looking for last-minute bargains.

REI rewards consumers with augmented reality scavenger hunt

December 6, 2011

Outdoor apparel and accessories retailer REI is using an augmented reality application to let consumers win prizes and drive in-store traffic to its new New York location.

Etsy taps into mobile in time for holiday sales

November 18, 2011

Online retailer Etsy has launched a commerce-enabled iPhone application and a mobile Web site to let shoppers access the digital marketplace while on the go.

Seamless rewards mobile orders with coupons

November 8, 2011

Online food ordering service Seamless is using email marketing to reward consumers who use the company’s mobile applications to order.

Union Pacific Railroad bolsters historic train awareness via app

November 1, 2011

Transportation company Union Pacific Railroad is letting historic railroad fans track the company’s famous steam locomotives on Apple devices.

Winn-Dixie drives prescription refills via mobile

October 31, 2011

Grocery chain Winn-Dixie is making prescription refills slicker with an SMS program, a mobile-optimized Web site and applications for iPhone, BlackBerry and Android devices.

Fandango: 40pc of traffic comes from mobile

October 25, 2011

Online entertainment site Fandango is continuing its push to let consumers pay for movie tickets on any platform possible with a new application specifically designed for Android tablets.

43pc of mobile shoppers have downloaded a retail app: study

October 24, 2011

With the rise in mobile shopping, retailers have an opportunity to hook consumers in-store. A new study from online shopping review site Retrevo.com found that 43 percent of mobile shoppers surveyed have downloaded a retailer’s application.