Articles Tagged ‘Applications’


Williams-Sonoma cookbooks create extra revenue through new recipe app

March 23, 2015

Cookware retailer Williams-Sonoma and Weldon Owen Publishing are partnering in a new subscription-based application to capitalize on the forever question, “What is for dinner?”

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StubHub, Spotify partnership aims for more personalized mobile experience

March 9, 2015

Digital ticket marketplace StubHub updated its music application with the option to sync with streaming music service Spotify to better serve its users.

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Sephora holds first sweepstakes on Snapchat to up social clout

February 27, 2015

Beauty products retailer Sephora is running its first sweepstakes on Snapchat, a photo-sharing application for smartphones and tablets, to build its database of social media followers.

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Walgreens printing extended to Android users of greeting card app

February 13, 2015

Greeting card mobile application PhotoCard is appealing to Android smartphone and tablet users, offering Walgreens customers 30 percent off when they make a greeting card for Valentine’s Day and pick it up in-store.

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How Apple’s iOS 8 changes the game for brands and retailers

February 9, 2015

Marketers may have heard about some of the well-publicized features in iOS 8 such as Interactive Notifications and widgets, but there are lesser-known behavioral changes in the new operating system that could have a profound effect on the end-user’s experience.

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Chase Bank axes Windows app to focus on bigger excursions

January 23, 2015

Chase recently said that its Windows mobile application will no longer be available by the end of March, but that customers using Windows smartphones can still access their accounts via their mobile browser.

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StubHub sees no easy solution to mobile Web vs. apps question

January 20, 2015

NEW YORK – A StubHub executive at Mobile Marketer’s Mobile FirstLook: Strategy 2015 conference said that as the company looks to build its mobile presence, an ongoing challenge is where to maintain its presence, whether it be mobile Web or mobile applications.

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Seattle residents leverage mobile to clean their houses post-holiday

December 29, 2014

Storrage, a provider of self-storage, home pick-up and delivery, is now offering its services via a mobile application in time for the holidays to allow Seattle residents the ability to easily clean their houses and pack away their holiday decorations as the season comes to a close.

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Knovio promotes new app feature with email contest

December 26, 2014

KnowledgeVision Systems is promoting its new feature of photo narration on its iPad presentation mobile application with an email contest.

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McDonald’s beacons reap 18K offer redemptions

December 19, 2014

McDonald’s deployment of beacon technology at franchise locations in Columbus, GA – a strategy that arose from watching how customers frequently use their smartphones – has garnered 18,000 offer redemptions.

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