Articles Tagged ‘Applications’


Mobile commerce in review: Under Armour scores with services, data, commerce

June 13, 2016

Under Armour’s new application shows how merchants can deepen consumer relationships through mobile services and then reap the benefits with insights that will help sell products. Watch this video for the full analysis.

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4 steps to maximize app marketing

June 13, 2016

Nielsen estimates that the average person now spends 30 hours per month using apps.

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Runkeeper accelerates in-app store promotion with workout tie-in

March 10, 2016

Running application Runkeeper and Jaybird have teamed up on a promotion that rewards runners who complete six workouts with a specially priced pair of wireless headphones.

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Mobile Minutes: Google Cardboard; Ads and AI; App ads; Larry Page

January 28, 2016

Today in mobile marketing – Google ships 5M Cardboard virtual reality devices; Ads are about to get way more personal thanks to AI; Apps lead new wave in advertising; Try to interview Google’s co-founder. It’s emasculating.

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Rainbow Shops plans mobile app for deeper customer connections

January 27, 2016

Apparel and accessories retailer Rainbow Shops is developing a mobile application to grab a piece of growing mobile commerce sales as users become more comfortable with purchasing on smaller screens.

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First-time mobile app transactions jump across verticals: report

January 14, 2016

In a reflection of the growth in using smartphone applications to complete commerce-related transactions, first-time transactions increased across the banking, car ride and restaurant industries, according to a new survey from Verizon.

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3D Touch gains mcommerce momentum with Starbucks integration

December 22, 2015

3D Touch is shaping up to be the next big tool in mobile commerce now that Starbucks has launched an update using the peek and pop features for paying, ordering, reloading cards and store location.

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Home Depot leads mobile retail with in-app chat, in-store services: report

December 15, 2015

The Home Depot is the number one mobile retailer in 2015 thanks to the chain’s strong application design and in-store services, according to a report released today by Episerver.

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Forever 21’s Android app is shopping, inspiration and discovery hub

December 3, 2015

Affordable fashion retailer Forever 21 has launched its first Android shopping application, offering features such as horizontal swiping to move between products, Scan & Shop, one-page checkout and social integration.

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Vineyard Vines taps Instagram, 3D Touch to drive in-app purchases

November 24, 2015

Apparel retailer Vineyard Vines is tapping cutting-edge mobile features such as 3D Touch, a shoppable Instagram feed, geofencing and Touch ID to update its application and drive holiday sales.

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