As the mobile-application user base grows, so does the volume of trouble tickets: the emails, phone calls, tweets and other messages from users who are confused or upset.
Articles Tagged ‘application’
How is a retailer’s mobile app a walled garden? While I will admit that it is not necessarily in full force today, let us consider where it is headed.
The mobile commerce conversation has moved beyond just having an application to a demand for services that altogether improve the shopping customer journey.
Build-A-Bear Workshop has launched the mobile game Bear Valley to let consumers interact with bears in a new way.
A holiday shopping survey from Symphony EYC claimed only 5.6 percent of respondents used their mobile phone to actually buy groceries during the past 12 months. Yet supermarkets continue to launch and tweak their apps.
If you do not provide your mobile applications in other languages, you risk potentially missing out on valuable commerce opportunities.
Responsive Web design is a powerful and flexible approach that is being used by organizations of all shapes and sizes to address a critical need.
Consumers use the Web 24/7 due to the affordability and portability of owning a mobile device. The issue they face is connecting with businesses that do not have a mobile-friendly digital strategy.
As the interaction taking place on desktops, tablets and mobile devices continues to increase, it is essential to focus on providing a consistent customer experience through every channel.
With a little creativity and strategic thinking, you can make your mobile commerce app meet and exceed its expectations.