In a reflection of shoppers’ demands for easy-to-use shopping applications, JCPenney has simplified browsing and checking out while making its latest omnichannel service – Buy Online, Pick Up in Store Same Day – available to users.
Articles Tagged ‘application’
Hilton Worldwide is boosting the appeal of in-application booking by enabling users to see a hotel’s surroundings and a room’s potential view through a new integration with Google Maps.
JCPenney has started offering in-application purchases for major appliances in select markets, taking the chain’s efforts to lure back customers by reintroducing a long-absent product category to mobile for the first time.
Consumers now want to go beyond just consuming. They want behind-the-scenes, interactive exploration of the media and activities that they enjoy.
Walgreens’ latest update to its iOS application includes 3D Touch and Touch ID integrations as well as the ability to search certain keywords from the Web to directly access specific in-app features.
Kohl’s said it is seeing results from its focus on omnichannel initiatives, with more than twice as many digital orders either shipped from or picked up in a store.
PayPal’s latest update to its application includes a new home screen designed to make it faster and easier for users to access their most important account information and take popular actions, such as send payments.
Whole Foods has introduced digital coupons that are exclusive to its iPhone and Android phone applications, enabling shoppers to show a bar code at checkout to automatically apply eligible discounts.
Apparel retailer Express continues its efforts to fashion a best-in-class mobile shopping application with a recent update that unveils fully native product pages.
Gift-buyers hunting for the best deals Thanksgiving weekend are increasingly relying on their mobile phones to provide assistance in a number of ways, a fact Walmart has clearly caught onto.