Articles Tagged ‘application’


Dr. Martens takes mobile on the road to drive in-store sales

April 17, 2015

Footwear brand Dr. Martens took its #Standforsomething campaign around the United States with indie rock band Drowners, leveraging mobile application Bandsintown to drive sales with meet-and-greets and in-store events.

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Kroger’s app upgrades shopping list for enhanced planning, shopping experiences

March 25, 2015

Supermarket chain Kroger is tightening the integration between the planning and in-store stages of grocery shopping through new upgrades to the shopping list feature in its mobile application that make it easier to find products.

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Getting the retailer’s app ready for Black Friday

November 17, 2014

Application developers and retailers with companion mobile apps, brace yourselves for what is expected to be the single biggest day for mobile shopping yet – and it is right around the corner on Nov. 28.

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American Eagle Outfitters boosts mcommerce by enhancing in-app merchandising

September 23, 2014

American Eagle Outfitters is looking to take advantage of the expected surge in mcommerce sales during the holiday shopping season with enhanced product merchandising in its mobile application.

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8 ways that iOS 8 will change mobile engagement

September 11, 2014

Nothing since Apple’s introduction of push notifications in 2009 is as significant to mobile engagement as its support for interactive notifications and widgets in iOS 8.

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Making the phone a seamless extension of the in-store experience

February 12, 2014

In the past, retailers and brands have thought to build it and they will come. But shoppers do not want the hassle of having to go out of the way to adapt their shopping habits to mobile commerce.

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QVC streamlines mcommerce, social with app update

January 2, 2014

QVC’s recent application revisions focus on simplifying and speeding up mcommerce and broadening video viewing and social media sharing.

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CVS, Walgreens drive post-holiday engagements via mobile to deepen relationships

December 30, 2013

CVS/pharmacy and Walgreens targeted mobile-wielding shoppers this holiday season, turning their focus post-Dec. 25 to printing photos, including ones shot with customers’ smartphones.

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Uniqlo’s app update expands its mcommerce from China to US

December 26, 2013

Uniqlo recently broadened its mcommerce reach to the United States by adding the feature to its iOS and Android applications that are being promoted on Facebook.

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How to handle mobile app customer service and support

November 15, 2013

As the mobile-application user base grows, so does the volume of trouble tickets: the emails, phone calls, tweets and other messages from users who are confused or upset.

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