Articles Tagged ‘Apple’


Lord & Taylor exec: Beacons more cost-effective for testing mobile payments

September 11, 2014

NEW YORK – A Lord & Taylor executive said he views beacons as a cost-effective way to test mobile payments and was, therefore, surprised that Apple went with NFC for its mobile payments play.

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8 ways that iOS 8 will change mobile engagement

September 11, 2014

Nothing since Apple’s introduction of push notifications in 2009 is as significant to mobile engagement as its support for interactive notifications and widgets in iOS 8.

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Built-in Android and iOS security mechanisms: Looking at their effectiveness

September 5, 2014

While having security is crucial, when a system is hacked, consumers tend to remember the lack of security rather than the security that was in place. The situation with mobile devices is even worse.

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Power of design and imagination: Lessons from Apple and Nokia

September 2, 2014

What does the story of Nokia and Apple have to do with the power of design and imagination in the luxury industry? In one word: everything.

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German restaurants’ iBeacons tryout rewards loyal customers

August 5, 2014

An upscale German restaurant group’s testing of Apple’s iBeacon technology is streamlining the in-store experience with a mobile application that rewards loyal customers for spending time there.

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Starbucks and Apple: Mobile payments’ sleeping giants?

July 28, 2014

With Starbucks looking to bring its mobile payments platform to other retailers and the rumor mill around an Apple mobile payments solution kicking into high gear again, the mobile payments wars may just be beginning.

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Email drives 27pc of sales on mobile, social just 0.6pc: report

July 9, 2014

Email marketing is playing a much bigger role in driving sales on mobile phones than social media, according to a new report from Custora.

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IOS 8 to help retailers streamline mcommerce experiences, enhance social sharing

June 5, 2014

Apple latest mobile operating system update, iOS 8, is likely to have several implications for retailers, the biggest of which could be from making Touch ID available to third party developers, extensions and widgets.

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Will Apple’s commerce push include broader mPOS play?

May 15, 2014

Apple is reportedly introducing a new mPOS system in its own retail stores, possibly signaling its intention to introduce a solution more broadly in the market.

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Mobile POS use in department stores to nearly triple: report

March 21, 2014

The number of mobile point-of-sale devices used by department stores, apparel and shoe stores will nearly triple this year, according to a new report from IHL Group.

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