Articles Tagged ‘App Store’


No more money, openness or innovation in mobile?

June 25, 2013

There are only a few powers that are trying to lock the mobile ecosystem: Apple, Amazon, Google, Facebook, Microsoft and Du. And while Apple and carriers are unabashedly closed fiefs, Google’s Android may not be truly open.

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Best Buy taps mobile to activate national Buy Back campaign

April 20, 2011

Retail giant Best Buy is placing an iPhone application at the center of its national Buy Back campaign that is intended to convince consumers to upgrade to latest and greatest consumer electronics products.

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Goldman Sachs, Oppenheimer push financial services via mobile ads

April 12, 2011

Investment banking giants Goldman Sachs and Oppenheimer are among the first brands advertising within the new Bloomberg Businessweek application for Apple’s iPad.

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Omaha Steaks debuts mobile site to drive sales among wider audience

April 5, 2011

Omaha Steaks has launched a new mobile Web site to enhance its various marketing channels and make it easier for consumers to purchase its food products while on the go.

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Regional restaurant chain la Madeleine claims mobile app boosted takeout business

April 1, 2011

Texas-based restaurant chain la Madeleine claims that its overall takeout business has increased 6 percent, driven by opening up new customer touch points for placing orders across online, social media, a call center and mobile.

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Merrill Lynch taps mobile to improve customer service and boost revenue

March 16, 2011

Bank of America’s Merrill Lynch has launched applications for Apple’s iPhone and iPad and Research In Motion’s BlackBerry devices for clients of Merrill Lynch Wealth Management and Merrill Edge.

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Omaha Steaks aims to influence purchase intent of iPad users

March 15, 2011

Omaha Steaks’ new commerce-enabled Steak Time application for Apple’s iPad is designed to keep the brand top of mind and influence the purchase decisions of affluent early-adopters.

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James Allen enables mobile shopping for diamond rings

March 7, 2011

Jewelry retailer James Allen’s new application for Apple’s iPhone and iPad lets consumers view more than 20,000 diamonds and browse engagement rings from their mobile devices.

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Yahoo caters to affluent investors with MarketDash iPad app

March 2, 2011

Yahoo Inc. is courting an investment-savvy affluent demographic with the Yahoo Finance Marketplace featuring the ad-supported MarketDash application for the Apple iPad.

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PG&E lets 6M customers pay bills via iOS devices

February 15, 2011

Utilities giant Pacific Gas and Electric Co. has launched a mobile bill payment application to enhance services for its customers in Northern and Central California with Apple iOS devices.

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