Footwear brand Dr. Martens took its #Standforsomething campaign around the United States with indie rock band Drowners, leveraging mobile application Bandsintown to drive sales with meet-and-greets and in-store events.
Articles Tagged ‘app’
Peer-to-peer retailer Etsy has redesigned the homepage of its mobile application to better serve its users and drive sales with the introduction of recommendations, picks from Etsy and user history pages.
American Eagle Outfitters is continuing its mobile-minded year by attempting to ramp up mcommerce sales with a new “offers” section within its mobile application, proving that consumers are gravitating to mobile for exclusive offers.
Application developers and retailers with companion mobile apps, brace yourselves for what is expected to be the single biggest day for mobile shopping yet – and it is right around the corner on Nov. 28.
NEW YORK – A Walgreens executive at the Mobile Women to Watch 2015 Summit discussed the drugstore chain’s mobile strategies and achievements, including seeing in-store NFC payments double after integrating with innovative partners such as Apple Pay.
Luxury Daily today – Chaumet assists consumer research with bridal themed mobile app; Marc Jacobs leads with craftsmanship for handbag launch.
VeriFone Systems Inc. is expanding its Way2ride taxi-fare application to Philadelphia on the back of an impressive New York tryout, which saw the app used to complete more than 500,000 mobile transactions since October.
1800Flowers is exploring crowdsourcing to reduce costs and enhance the delivery experience for customers.
Following the successful launch of a mobile loyalty program, frozen yogurt chain Yogen Fruz has released an application that offers mobile payment options and digital rewards.
In the past, retailers and brands have thought to build it and they will come. But shoppers do not want the hassle of having to go out of the way to adapt their shopping habits to mobile commerce.