Today in mobile marketing – Ad blocking set for sharp rise towards epidemic; EU: Google abused mobile app market with Android; Peter Jackson: Augmented reality will be bigger than mobile; Apple to pay $24.9 million to settle Siri patent lawsuit.
Articles Tagged ‘Android’
Mobile Minutes: 360-degree VR; Android’s antitrust problem; LinkedIn courts college students; Amazon challenges NetflixApril 19, 2016
Today in mobile marketing – YouTube adds live 360-degree VR videos; Android antitrust: Google’s big problem in Europe could result in $7.5B fine; LinkedIn’s big play for students; Amazon ups the ante on streaming video, challenging Netflix.
For the first time, online sales on the iPhone – which have been growing steadily – caught up with purchases completed on the iPad during the first quarter of 2016, according to new data from Bizrate Insights.
Capital One continues to extend the reach of a new mobile-first credit monitoring service, CreditWise, by bringing it to Android users as the financial organization prioritizes anytime, anyplace interactive services.
As Android Pay journeys across the pond to British consumers’ smartphones, competitors such as Apple Pay and Samsung Pay will be forced to get creative in their efforts to entice users by providing utility, including rewards, offers and order-ahead options.
Android Pay is still hoping for takeoff, but Google already has its sights on the next generation of alternative payments with a hands-free solution being piloted by McDonald’s and Papa John’s.
Mobile Minutes: High-tech Super Bowl; Facebook’s sports platform; IBM buys Ustream; Android generates $31BJanuary 25, 2016
Today in mobile marketing – Super Bowl 50 puts tech in its starting lineup; Facebook launches real-time sports platform; IBM acquires Ustream, launches cloud video unit; Google’s Android generates $31 billion revenue, Oracle says.
Many still consider ad networks to be in an amateur state, and mobile marketing in its infancy. Over the coming years, the marketing community will be able to leverage greater value from information gleaned from users’ mobile devices, enabling more precise and effective marketing than ever before.
Mobile Minutes: Facebook eyes Android battle; Samsung smartwatch for iOS; Messaging apps; Grindr and fashionJanuary 7, 2016
Today in mobile marketing – Facebook eyes an Android end run around Google; Samsung makes Gear S2 smartwatch work with Apple’s iOS; Developers of messaging apps reach fewer users, win more fans; Grindr, the gay dating app, hooks up with fashion.
TCF National Bank is enabling its debit cardholders to complete transactions with Android Pay, underscoring the need for financial institutions to cater to non-iOS customers seeking to leverage mobile payments.