Articles Tagged ‘Android’


Zappos brandishes simplicity via in-app customized widgets for Android

April 24, 2015

Zappos is making the shopping process even more streamlined for its Android customers by updating its mobile application to include a more user-friendly interface and a series of personalized widgets, proving that offering in-app recommendations based on previous purchasing behavior is a valuable strategy for mobile and online retailers.

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Samsung, PayPal each reach for bigger mobile payments role

March 3, 2015

With Google is angling to dominate Android mobile payments, Samsung is moving quickly to make its own mark with the launch of Samsung Pay while PayPal has acquired MCX partner Paydiant, giving it access to major retailers.

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Google-Softcard deal notwithstanding, Android payments still an open field

February 24, 2015

Google is teaming up with Softcard in the hopes of positioning Google Wallet as the leader in Android mobile payments, but it is likely to face a number of competitors.

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Mobile Minutes: Google competes with Uber; WhatsApp’s bug; IPhone prices increase; Lollipop rolls out on Galaxy S5

February 4, 2015

Today in mobile marketing – Exclusive: Google is developing its own Uber competitor; WhatsApp bug shows private pictures to strangers; Average iPhone price increases to $687 and Android decreases to $254, says report; Android 5.0 Lollipop a ‘go’ on Verizon Samsung Galaxy S5s.

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Mobile Minutes: Cablevision’s Wi-Fi phone plan; Apple vs Android war; Mobile ‘supercookies’; Motorola’s new phones

January 27, 2015

Today in mobile marketing – Cablevision to introduce Wi-Fi-based phone plan; Apple vs Android war escalates with crippled Nexus 6 blame game; Use of mobile ‘supercookies’ is seen as a threat to privacy; What Google’s wireless plans mean for Verizon, AT&T and you.

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Walgreens’ new Android app exemplifies benefits of Lollipop for retailers

November 13, 2014

Walgreens stands out among retailers in leveraging the best features of Android’s new Lollipop software, such as interactive push notifications.

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Hotels.com adds value to mobile bookings via smart watch integration

October 3, 2014

Hotels.com is enabling travelers using its mobile booking application to receive hotel notifications on their Android smart watches as a way to make traveling more seamless.

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Built-in Android and iOS security mechanisms: Looking at their effectiveness

September 5, 2014

While having security is crucial, when a system is hacked, consumers tend to remember the lack of security rather than the security that was in place. The situation with mobile devices is even worse.

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Zealios Skin Care showcases ambient light advertising opportunities on mobile

August 8, 2014

Zealios Skin Care is offering a 50 percent discount on select sunscreen products to those who use their mobile device’s ambient light sensor to download the coupon.

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Key takeaways for brands from Google I/O

August 1, 2014

Google’s emphasis on smart devices and enhanced notifications has implications both for consumers and for the brands and businesses that serve them.

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